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Risk Communication In The Tourism Industry, Lindsay E. Usher, Ashley Schroeder
Risk Communication In The Tourism Industry, Lindsay E. Usher, Ashley Schroeder
Human Movement Studies & Special Education Faculty Publications
This chapter focuses on risk communication in the tourism sector. Tourism organizations must communicate with a variety of stakeholders when conveying messages about impending severe weather or disasters, which are increasing due climate change and sea level rise. There is also an increased need to distribute information to tourism stakeholders about preparing for, continuing service during, and recovering from, disasters. Stakeholders involved with the tourism industry include business owners, government officials and tourists, all of whom have differing degrees of vulnerability in a destination when a threat occurs. Different messages regarding disaster preparation and recovery must be communicated to the …