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Trust And Community Contexts: An Integrative Study Of Hazard Preparedness Influences In Hampton Roads, Virginia, Ogechukwu Agim Nwandu-Vincent

College of Business (Strome) Posters

Despite research findings that show the benefits of being prepared for hazard events, studies on hazard preparedness report that individuals, communities, and businesses are often poorly prepared. Several studies have determined that various factors and contexts (individual, environmental, social), social messaging, social influences, and information sources can play an important role in determining how a community prepares for and responds to a hazard (Wachinger et al., 2013; Paton & McClure, 2013; Lindell & Perry, 2012; Paton, 2007).

Higher levels of trust may lead to desired protective behaviors while lower levels may lead to low levels of engagement and compliance in …