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Full-Text Articles in Social and Behavioral Sciences

Intertextuality In Discourse, Adam Hodges Dec 2014

Intertextuality In Discourse, Adam Hodges

Adam Hodges

This chapter examines the concept of intertextuality as it is used in the analysis of discourse. The exploration begins with a review of the philosophical foundations and terminology associated with the concept, and then discusses several dimensions of intertextuality that have been taken up in the work of discourse analysts, including (re)contextualization, genre, the intertextual gap, parody, reported speech/constructed dialogue, and intertextuality, discourse and power.


Ideologies Of Language And Race In Us Media Discourse About The Trayvon Martin Shooting, Adam Hodges Dec 2014

Ideologies Of Language And Race In Us Media Discourse About The Trayvon Martin Shooting, Adam Hodges

Adam Hodges

This article examines the discourse about race and racism that ensued in the US media after the shooting death of an African American youth, Trayvon Martin, by a neighborhood watch volunteer, George Zimmerman, in February 2012. The analysis examines news programs from the three major cable television channels in the United States: CNN, Fox News, and MSNBC. The theoretical framework builds upon Hill’s (2008) discussion of the ‘folk theory of race and racism’ in contrast to critical race theory, and asks, to what extent does the mainstream media’s discourse about race remain embedded in folk ideas and to what extent …


‘Yes, We Can’: The Social Life Of A Political Slogan, Adam Hodges Dec 2013

‘Yes, We Can’: The Social Life Of A Political Slogan, Adam Hodges

Adam Hodges

Political campaigns are often associated with short, catchy slogans, such as the “yes, we can” catchphrase of the Obama campaign in 2008. Slogans such as these do important political work by reminding the public about the candidate as well as the ideas the candidate represents. Even in situations where detailed rehearsals of the candidate’s positions on issues are not possible, slogans index and reinforce those ideas in the minds of voters. Drawing on the Bakhtinian inspired idea of intertextuality, this chapter illustrates the way slogans enter into social circulation as intertextual series and gain traction in American public discourse. The …