Social and Behavioral Sciences Commons^™

Rhetsec_ | Rhetorical Security, Jennifer Mead

Culminating Projects in English

Rhetsec_ examines the rhetorical situation, the rhetorical appeals, and how phishing emails simulate "real" emails in five categories of phishing emails. While the first focus of cybersecurity is security, you must also understand the language of computers to know how to secure them. Phishing is one way to compromise security using computers, and so the computer becomes a tool for malicious language (phishing emails and malware) to be transmitted. Therefore to be concerned with securing computers, then you must also be concerned with language. Language is rhetoric's domain, and the various rhetorical elements which create an identity of the phisher …

Work In Progress: A Meta-Literature Review Of Moral Foundations Theory As Applied In Game Studies, Sarah E. Hodge, Nicholas D. Bowman, Sven Jockel, Alyssa Wright

Faculty & Staff Scholarship

This paper outlines an in-progress systematic review of extant research in game studies that has incorporated Moral Foundations Theory (MFT), or relevant extensions of that theory to media entertainment, such as the Moral Intuition and Media Entertainment/Model of Intuitive Morality and Exemplars (MIME). Due to the interdisciplinary nature of these theoretical perspectives as well as game studies broadly, systematic review is critical to helping us collectively understand and collate the research in this area. The systematic review is done in two parts, one as a deep description of the characteristics of included studies, and one as a statistical analysis (as …

When Humanity Meets Technology: Contemplating Neil Postman's Critique Of Advertising, Yingwen Wang

Electronic Theses and Dissertations

This project aims to contemplate Postman’s critique of advertising and offer insights to understand Integrated Marketing Communication (IMC) in today’s mediated environment. As an essential component of IMC, the history of advertising demonstrates and documents that the medium of communication has an extensive influence on IMC practices. The concern about how communication media affect human perception, understanding, and behavior, resides within the central claim of the study of media ecology. Thus, this project investigates IMC through the lens of Postman’s media ecology perspectives, and argues that Postman’s prescient ideas provide both hope and constructive insights. Moreover, Postman’s thermostatic perspective, rooted …

Interdisciplinary Major In Sports Media And Communication, Joanna Burkhardt

Library Impact Statements

No abstract provided.

Social Networking Sites And Indian Students: A Study On The Usage Pattern, Dhanyasree V.K., Jaideep Sharma

Library Philosophy and Practice (e-journal)

Social networking has become an inevitable part of our routine life. Such media open up a wide variety of tools that facilitate communication with fellow beings. This study tried to understand the use of social networking sites by the youth; especially the engineering students. Data was collected through survey method using a structured questionnaire. The results show that students keep profiles on multiple social networking sites, but use only one site actively. Majority of the students use them at least once a day, major purpose of visit being keeping in touch with their existing friends and finding old friends. Chat …

Making When Ends Don’T Meet: Articulation Work And Visibility Of Domestic Labor During Grassroots Innovation., Prashant Rajan

Prashant Rajan