Social and Behavioral Sciences Commons^™

Analyzing The Effects Of Preprimary Broadcast Media On Presidential Nominations From 1980-2016, Jarred Ralston Cuellar

Graduate Theses and Dissertations

This study attempts to discover if broadcast media released during the preprimary period has an effect on the Presidential nomination process, and if so in what way? Several OLS regression models, based on Randall Adkins and Andrew Dowdle’s Presidential nomination forecasting models, were created as an attempt to not only find a statistically significant effect between broadcast media and aggregate vote percentage, but also in an effort to create more effective forecasts. I have drawn my sample from every open nomination race dating back to 1980, and used both cable and network broadcasting sources. I have covered not only the …

Employees Communicating Within Transportation And Logistics Organizations: What Studying Stress And Acts Of Incivility In The Workplace Reveals About The Industry, Elizabeth Munyak Smith

Graduate Theses and Dissertations

This thesis project investigates the relationship of workplace stress and workplace incivility in the context of transportation and logistics organizations. Informal, one-on-one interviews with transportation and logistics operations office employees are conducted to answer this study’s research questions that examine the commonality, perceived norms, and perceived emotional and physical effects of workplace incivility in response to stress within the transportation and logistics workplace. Using grounded theory analysis, it is revealed that acts of incivility amongst transportation and logistics operations office employees communicate the conflict occurring at the industry, organization, and workplace levels of the transportation and logistics industry. The ultimate …

Social Scrutiny: How Viewers' Comments Affect Female Tv Journalists' Appearance, Heather Reena Arevalo-Flores

Theses and Dissertations

Television news anchors are often rated based on their appearance. News directors and consultants believe viewers want to see young and attractive women. While the media managers focus on high ratings, there are few studies that specifies how female journalist feel about being judged based on their appearance. There is no research that focuses on the comments female journalist receive on social media. The present research will investigate if viewers’ comments affect a female journalists’ appearance and how it affects her credibility. This qualitative study asks female journalist about comments they have received from viewers on their appearance through social …

An Exploratory Study Of "The Right Days Game:" A Decision-Making Communication Game For Couples, David R. Cohen

Theses and Dissertations

An exploratory study was conducted using “The Right Days Game,” a decision making communication game in which couples take turns making decisions. for the couple on alternating days for four weeks. Several scales were used as well as an interview to obtain the data. Numerous obstacles were encountered that prevented addressing the original hypotheses.

Approximately 1,000 people clicked on the introduction survey; 81% of these were women. Approximately 50% dropped out when they were asked for their email. An email was sent to the participant’s partner inviting them to join the research. The response rate was 20% with a dropout …

Gendered Leadership In Crisis Contexts : Exploring The Intersections Of Discourse Of Renewal And Ethic Of Care, Shoaa Almalki

Dissertations

This study examined the role of gender in crisis leadership discourse by engaging two theories, discourse of renewal theory and ethic of care, in the context of General Motors’ (GM) deadly ignition switch crisis. The purpose of this study was to explore the intersections of discourse of renewal, ethic of care, and gendered leadership focusing on the role of feminine attributes in crisis communication and applying the findings to draw new insights about the glass cliff effect. Using thematic analysis and case study methods, I analyzed current GM CEO Mary Barra’s discourse in speeches and social media posts to answer …

Metaphor And Ideology In Economic Discourse, Brian Derhen

University of the Pacific Theses and Dissertations

Despite the presence of metaphors in American political discourse, little scholarly attention has been paid to the functioning of economic metaphors. This study addresses this shortcoming by examining the use of economic metaphors in contentious argument, while paying attention to how metaphor's linguistic variability derives from the rhetorical nature of discourse, and how the context of conflicting ideologies facilitates clashes between larger political metaphors. After establishing the ubiquity of metaphor in economic policy discourse, this study elaborates on an understanding of a fractured political discourse with an historical model that traces this fracture back to four dominant ideological positions. Finally, …