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Full-Text Articles in Social and Behavioral Sciences

Emotional Perception Of Presidential Candidate Debate Statements: An Examination Of The 2016 U.S. Presidential Debates, Peta-Ann Cherie Long May 2024

Emotional Perception Of Presidential Candidate Debate Statements: An Examination Of The 2016 U.S. Presidential Debates, Peta-Ann Cherie Long

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Presidential campaigns mainly focus on political communication to gather voters’ support for their candidates. Candidates’ ultimate aim is to convince voters to vote for them and not their opponents. Campaign debates are one way to evaluate candidates. Debates provide the candidates a platform to persuade voters to support them over their opponent(s). The candidates stand together and can be analyzed on important issues to the viewers. The statements made by candidates are aimed at winning the elections. James B. Lemert (1993) addresses the question of whether television presidential debates help to inform voters. He argues that while there are arguments …


Scrutinizing Along With Visual Persuasion Of Movie Billboards In Egypt From The 1930s To The 2010s/ Qualitative Content Analysis Study, Sara Ali Almaleki Jan 2024

Scrutinizing Along With Visual Persuasion Of Movie Billboards In Egypt From The 1930s To The 2010s/ Qualitative Content Analysis Study, Sara Ali Almaleki

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In this study, I will use qualitative content analysis to analyze the Cultural, social, and political aspects of film billboard, and the usage persuasion techniques in Egyptian film posters from the 1930s to the 2010s. Two posters from each political era—equaling a total of ten samples— are analyzed regarding how the persuasion techniques related to the politics of the time. This study shows the relationship between politics and cinema, as well as how film posters utilize visual persuasion techniques in images throughout time. Furthermore, information about the beginnings of Egyptian cinema and its success in the Arab world will be …


“Envisioning Digital Sanctuaries”: An Exploration Of Virtual Collectives For Nurturing Professional Development Of Women In Technical Domains, Subhasree Sengupta Dec 2022

“Envisioning Digital Sanctuaries”: An Exploration Of Virtual Collectives For Nurturing Professional Development Of Women In Technical Domains, Subhasree Sengupta

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Work and learning are essential facets of our existence, yet sociocultural barriers have historically limited access and opportunity for women in multiple contexts, including their professional pursuits. Such sociocultural barriers are particularly pronounced in technical domains and have relegated minoritized voices to the margins. As a result of these barriers, those affected have suffered strife, turmoil, and subjugation. Hence, it is important to investigate how women can subvert such structural limitations and find channels through which they can seek support and guidance to navigate their careers. With the proliferation of modern communication infrastructure, virtual forums of conversation such as Reddit …


Digitalizing Religion In The Age Of Covid-19: A Uses And Gratifications Perspective, Abdulaziz Altawil Sep 2022

Digitalizing Religion In The Age Of Covid-19: A Uses And Gratifications Perspective, Abdulaziz Altawil

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The current COVID-19 pandemic has impacted people’s religious behavior around the world. Due to the coronavirus outbreak, most in-person religious services have shifted to virtual platforms. The online religious transition amidst the outbreak has alleviated many issues for worshippers as it provided them with a sanctuary space to connect with their faith and community. According to a 2020 Pew Research analysis, the pandemic has made many Americans change their religious habits by watching religious content online instead of physically engaging with their local religious institution. This dissertation provides a preliminary examination of this phenomenon by exploring the role of digital …


Bleeding Red: The Relationship Between Feminism, Brand Activism Skepticism, And Attitudes About Menstrual-Realistic Advertisements, Adriana S. Mucedola Aug 2022

Bleeding Red: The Relationship Between Feminism, Brand Activism Skepticism, And Attitudes About Menstrual-Realistic Advertisements, Adriana S. Mucedola

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Beginning in the early 2000s, menstrual product advertisers in the U.S. and other developed countries began to use red liquid in their advertising to represent period blood rather than the blue liquid used in the past, which is often criticized because it portrays stigmatizing representations of menstruation. These more “menstrual-realistic” advertisements instead communicate that bleeding is normal and arguably help correct past wrongdoings relating to the tainted history of stigmatizing menstrual product ads. This imagery has garnered mixed reactions from the public, including praise, disgust, and skepticism. Extant research demonstrates that consumers prefer media that align with their preexisting beliefs; …


Whom Do You Want To Be Friends With: An Extroverted Or An Introverted Avatar? Impacts Of The Uncanny Valley Effect And Conversational Cues, Se Jung Kim Aug 2022

Whom Do You Want To Be Friends With: An Extroverted Or An Introverted Avatar? Impacts Of The Uncanny Valley Effect And Conversational Cues, Se Jung Kim

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With the rapid growth of social virtual reality platforms, an increasing number of people will be interacting with others as avatars in virtual environments. Therefore, it is essential to develop a better understanding of the factors that could impact initial personality assessments and how they affect the willingness of people to befriend one another. Thin-slice judgment constitutes a quick judgment of a personality based on an avatar, and it could be impacted by the avatar’s appearance, particularly if the avatar elicits an uncanny valley effect that brings negative emotions such as eerieness. However, personality judgments and friendship decisions could also …


'Play The Book Again': Towards A Systems Approach To Game Adaptation, Johnathan Sanders May 2022

'Play The Book Again': Towards A Systems Approach To Game Adaptation, Johnathan Sanders

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Situated at the interstices of game studies, adaptation scholarship, and literary theory, this dissertation puts forth a theoretical framework for effectively analyzing literary game adaptations (that is, playable digital or analog systems that are based upon a work or works of literature) as expressive intertextual systems which facilitate aesthetic experiences. By integrating contemporary game studies with filmic adaptation studies and literary theory, I argue that game adaptations allow us to see how games, adaptations, and indeed all texts can be productively conceived of as Barthesian networks of meaning: collections of interacting formal, narrative, intertextual, and contextual elements from which a …


Toward Extended Situational Crisis Communication Theory: Include Visuals, Prior Performance, And Framing Devices, Mohammad Ali May 2022

Toward Extended Situational Crisis Communication Theory: Include Visuals, Prior Performance, And Framing Devices, Mohammad Ali

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Human brains are inherently capable of receiving and processing visual messages faster than written text messages. The recent proliferation of internet use, social media platforms, smartphones, and online news media sites facilitated the spread of visual content (e.g., pictures, videos, and data visualizations) online much higher than before. However, visual contents have been largely ignored in crisis communication research, leaving the crisis managers to devise strategic crisis responses and deal with a crisis without sufficient research evidence. Responding to a recent research call to fill the gap, this dissertation conducts a 2 (picture: action vs. damage) × 3 (distinctiveness: high …


Receiving A Queen: A Queer And Trans Feminist Classical Reception Rhetorical Historiography Of Elagabalus, Thomas William Passwater May 2022

Receiving A Queen: A Queer And Trans Feminist Classical Reception Rhetorical Historiography Of Elagabalus, Thomas William Passwater

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This dissertation studies representations of Elagabalus, the sovereign of Rome who ruled between 218–222ce, after her assassination to examine how depictions and historical accounts of Elagabalus's life make rhetorical decisions about Elagabalus's identity and being that can foreground the composer's relationship to history and the function of history as a rhetorical force. Thus, this project, through studying Elagabalus's composers, raises questions about the nature of figure studies and history. The project draws on trans, queer, and feminist theories and rhetorics which help highlight the contingent and conflicting nature of Elagabalus's identities across representations without settling them into a singular narrative …


The Problem Of The "Virtual": Virtual Reality, Digital Dualism, And Religious Experience, Jordan Brady Loewen May 2022

The Problem Of The "Virtual": Virtual Reality, Digital Dualism, And Religious Experience, Jordan Brady Loewen

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This dissertation uses resources from religious studies to critique the problem of digital dualism haunting notions of the "virtual" in the discourse of contemporary virtual reality technologies (VR). Digital dualism is the idea that digital or "virtual" worlds are fundamentally distinct from the "real" or physical world. Digital dualism is a problem because it mischaracterizes how we experience the spatial and temporal connections to our body in digital-virtual worlds and contributes to a false sense of subjective singularity rather than multiplicity that destabilizes how we relate to ourselves and others. Using the study of religion, philosophy, and aesthetics, we can …


Sexual Consent On Social Media: How College Students' Exposure To Sexualized And Party-Related Content On Social Media Relates To Their Sexual Consent Beliefs, Attitudes, And Intentions, Andrea Marie Smith Aug 2021

Sexual Consent On Social Media: How College Students' Exposure To Sexualized And Party-Related Content On Social Media Relates To Their Sexual Consent Beliefs, Attitudes, And Intentions, Andrea Marie Smith

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Sexual assault remains a prevalent issue on college campuses across the United States. Significant research has argued that to reduce the sexual assault rates on college campuses, it is vital to understand the cultural and contextual factors that may affect sexual consent communication between college students. One of these important contextual factors is social media. Social media are a persuasive and influential part of a college student's daily life, especially when it comes to creating and sustaining relationships with others. The purpose of this dissertation was to understand how college students may use social media to interpret a person's willingness …


Mitigate Negative Effects In Spillover Crises, Jun Zhang Aug 2021

Mitigate Negative Effects In Spillover Crises, Jun Zhang

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When two brands are perceived as closely associated with each other due to industry membership, negative perceptions of and emotions towards the brand in crisis may transfer to another brand, known as negative spillover effects. Negative spillover effects of one brand's crisis can often lead to undeserved losses in financial returns and reputation for the entire industry or rival brands within the same industry. Spillover crises have been empirically documented among various inter-organizational relationships. However, despite the importance of understanding when a spillover crisis occurs and how to manage it, research in crisis communications has paid relatively little attention to …


Toward A Public Relations Theory Of Integration, Kelly Coolican Gaggin May 2021

Toward A Public Relations Theory Of Integration, Kelly Coolican Gaggin

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Health and human service nonprofit organizations provide a multitude of support services to marginalized and underserved populations in the United States and abroad. Public relations and communications professionals are often focused on supporting goals that are directly tied to the organization which are also strongly tied to revenue seeking through increasing awareness of mission and need for financial contribution. This qualitative constructivist grounded theory study explores the extent to which public relations and communications roles can impact the integration of service populations into their communities.Through interviews with 13 refugee aid organization staff and 11 refugees, primary barriers to integration, including …


Toward A Public Relations Theory Of Integration, Kelly Coolican Gaggin May 2021

Toward A Public Relations Theory Of Integration, Kelly Coolican Gaggin

Dissertations - ALL

Health and human service nonprofit organizations provide a multitude of support services to marginalized and underserved populations in the United States and abroad. Public relations and communications professionals are often focused on supporting goals that are directly tied to the organization which are also strongly tied to revenue seeking through increasing awareness of mission and need for financial contribution. This qualitative constructivist grounded theory study explores the extent to which public relations and communications roles can impact the integration of service populations into their communities.Through interviews with 13 refugee aid organization staff and 11 refugees, primary barriers to integration, including …


`Roaming In The Garden Of Freedom:' Constructions Of U.S. Ideology, Identity, And The Past In Television News's Anniversary Coverage About The Berlin Wall, Rachel Eve Somerstein Aug 2014

`Roaming In The Garden Of Freedom:' Constructions Of U.S. Ideology, Identity, And The Past In Television News's Anniversary Coverage About The Berlin Wall, Rachel Eve Somerstein

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This study employs a multimodal close reading to examine and compare how NBC's Nightly News and various primetime CNN news shows construct the story of the Berlin Wall's opening from 1990 through 2009. It does so first by examining the networks' 1989 coverage and assessing the themes and ideologies circulated when the Berlin Wall's opening was breaking news. These themes and ideologies are used as a baseline to assess anniversary coverage that aired from 1990 through 2009. In the process of this close reading, special attention is paid to silences and omissions amid itin images and spoken discourses; the circulation …


Making Fenians: The Transnational Constitutive Rhetoric Of Revolutionary Irish Nationalism, 1858-1876, Timothy Richard Dougherty Aug 2014

Making Fenians: The Transnational Constitutive Rhetoric Of Revolutionary Irish Nationalism, 1858-1876, Timothy Richard Dougherty

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This dissertation traces the constitutive rhetorical strategies of revolutionary Irish nationalists operating transnationally from 1858-1876. Collectively known as the Fenians, they consisted of the Irish Republican Brotherhood in the United Kingdom and the Fenian Brotherhood in North America. Conceptually grounded in the main schools of Burkean constitutive rhetoric, it examines public and private letters, speeches, Constitutions, Convention Proceedings, published propaganda, and newspaper arguments of the Fenian counterpublic. It argues two main points. First, the separate national constraints imposed by England and the United States necessitated discursive and non-discursive rhetorical responses in each locale that made it near impossible to sustain …


The Role Of Ethical Evaluation Of Corporate Social Responsibility In The Perception Of Corporate Hypocrisy, The Intention Of Opinioned Communication And Behavior Toward A Firm, Kyujin Shim Dec 2013

The Role Of Ethical Evaluation Of Corporate Social Responsibility In The Perception Of Corporate Hypocrisy, The Intention Of Opinioned Communication And Behavior Toward A Firm, Kyujin Shim

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Corporate hypocrisy refers to publics' negative perception of CSR (Corporate Social Responsibility) as a result of ethical attribution of CSR to normative ethics, and thus can be a useful indicator of the disappointing and ineffective role of CSR programs geared toward raising publics' goodwill toward a firm. However, scant scholarly effort has been made to explore the concept of corporate hypocrisy in relation to corporate issues and crises, publics' ethical orientation, cultural and national influence, and polarized sentiments toward global business in the media landscape. These aspects collectively constitute the unpredictable, uncontrollable public opinion, in particular the opinion of the …