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Social and Behavioral Sciences Commons™
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Articles 1 - 12 of 12
Full-Text Articles in Social and Behavioral Sciences
The Power Of The “Like”: A Quantitative Study On The Facebook Emoji As Social Support, Lina Rawlings
The Power Of The “Like”: A Quantitative Study On The Facebook Emoji As Social Support, Lina Rawlings
Doctoral Dissertations and Projects
This quantitative study aimed to evaluate how receiving a Facebook “like” correlates to the perception of social support and how much this correlation is moderated by the age and gender of the users. The social information processing theory guided the study, providing a framework to explain how communicators adapt to the restriction of nonverbal cues by creating surrogates to maintain interpersonal relationships in computer-mediated communication circumstances. For the central research question, findings revealed that receiving a Facebook “like” positively correlates with perceptions of social support from Facebook friends and family. While no significant correlation was found between the gender of …
Sharenting: A Phenomenological Study Of Sharenting Through The Lens Of The Presentation Of Self, Evie Simmons D'Amico
Sharenting: A Phenomenological Study Of Sharenting Through The Lens Of The Presentation Of Self, Evie Simmons D'Amico
Doctoral Dissertations and Projects
The purpose of this phenomenological study was to describe and interpret the sharenting of moms who post to Facebook. Sharenting is a term to describe the practice of parents sharing about their children on social media. The theory that guided this study was Erving Goffman’s presentation of self. More specifically, the phenomenon was analyzed to understand how moms use their appearance, setting, and mannerisms to construct motherhood with their performance team on social media. This study used a scroll back interview method to gather data to co-create the essence of sharenting and interpret its meaning. Twenty moms who had elementary-aged …
How Facebook Has Transformed Journalism, Sarah E. Rodriguez
How Facebook Has Transformed Journalism, Sarah E. Rodriguez
Senior Honors Theses
Journalists use Facebook as a tool to distribute information to the public. Over recent years, Facebook with its updated features has changed the way journalists interact with readers and sources. Facebook Live and Instant Articles have increased reader engagement. Journalists use crowdsourcing and conversationally-toned posts to gather information and connect with readers on a personal level. The journalistic process has accelerated since the addition of Facebook because news is disseminated almost instantaneously. Yet the rise in fake news challenges journalists to effectively use Facebook as a platform for news dissemination. Facebook is using fact checkers and increased awareness to fight …
A Phenomenological Study Of Facebook Messages From Female Friends To Middle School Girls And The Multi-Dimensional Effect On Self-Esteem, Eileen Elizabeth Hegel
A Phenomenological Study Of Facebook Messages From Female Friends To Middle School Girls And The Multi-Dimensional Effect On Self-Esteem, Eileen Elizabeth Hegel
Doctoral Dissertations and Projects
This phenomenological study investigated positive and negative Facebook messages from female friends to middle school girls and the multi-dimensional effect on self-esteem. This study also examined what role these messages play in female friendships. Purposeful sampling was used to recruit nine participants, 13 years old, the minimum age to have a Facebook account or 14 years old, in the 7th or 8th grade in the South Atlantic region of the United States. Gilligan's theory of moral development underpinned this study. Data collection included a descriptive survey, the Rosenberg Self-Esteem Scale, semi-structured interviews, journals, and site artifacts. The questions framing the …
Facing The Idea That Facebook Faces Us Towards Narcissism, Adam Forsberg
Facing The Idea That Facebook Faces Us Towards Narcissism, Adam Forsberg
Masters Theses
Since its creation in 2004, Facebook has experienced tremendous growth and success, allowing users to communicate and share their life with people all over the world. Facebook is used to share information with others and allows users to show their friends what is happening in their lives. Erving Goffman developed face management theory as a way to explain how and why people preserve and maintain their public self image. This study applies Goffmans theory of face management to develop an understanding of how Facebook is used and specifically whether Facebook use influences narcissistic tendencies in its users. The researcher surveyed …
Like, Retweet, Repeat: Social Media's Impact On Real Estate Marketing, Emily Kendall
Like, Retweet, Repeat: Social Media's Impact On Real Estate Marketing, Emily Kendall
Masters Theses
With the advent of Facebook and Twitter, people from all walks of life in all parts of the world have the ability to connect electronically, impersonally, and constantly. Small businesses are just beginning to unlock the power of social media marketing, specifically real estate professionals. Shelly Chaiken created the Heuristic Systematic Model of persuasion, the descendant of the Elaboration Likelihood Model. This study applies the tenets of Chaiken's HSM to the methods of persuasion employed by real estate agents via Facebook and Twitter. Fifty participants were surveyed by the researcher in order to gauge their activity, interest level, and motivation …
The Story Of Your Life On A Single Page: Assessing The Narrative Coherence Of Life Storytelling Through Facebook's Timeline Profile Design, Joseph Marcus
Masters Theses
Facebook's transition to the Timeline profile design brought with it a new focus: Life storytelling. Walther Fisher posited the narrative paradigm as a way of understanding all communication in the form of stories. The paradigmatic component of coherence assesses the structural integrity of a narrative, the characters, and the encompassing themes found within. This study applies narrative coherence to the Timeline profile design to assess the coherence of life narratives told through individuals' Facebook Timelines. The researcher observed the Timeline profiles of 15 participants on the basis of three research questions. The researcher's observation yielded data suggesting that life narratives …
The Relationship Between Facebook™ Activity And Academic Performance Among African American Students, Eric Brubaker
The Relationship Between Facebook™ Activity And Academic Performance Among African American Students, Eric Brubaker
Doctoral Dissertations and Projects
This non-experimental, regression study examined the relationship between FacebookTM activity and academic performance for an African American sample population. The study was conducted at a large, four-year, private university in the Mid-Atlantic. All undergraduate, African American students enrolled in the College of General Studies, School of Health Sciences, and School of Education comprised the sample population. Volunteer participants completed a FacebookTM Activity Survey, which is an instrument used to collect semester grade point averages (GPAs), time-use of FacebookTM, multitasking information, type of FacebookTM activities, and demographic information. The results of the survey were analyzed using …
The Rancor Of Republicans, The Diatribe Of Democrats A Social Network Analysis Of Partisan Interconnectivity On Facebook, Sean Langille
The Rancor Of Republicans, The Diatribe Of Democrats A Social Network Analysis Of Partisan Interconnectivity On Facebook, Sean Langille
Masters Theses
The Internet has played a more active role in shaping modern American political communication. With the increased popularity of social networking through websites like Facebook, more are taking to the Internet to engage in civic dialogue. This study will explore how the exchange of socially networked images, texts, and audio between Democrats and Republicans affect beliefs, behaviors and perceptions. Utilizing qualitative methodologies, the researcher interviewed ten (10) registered democrats and ten (10) registered republicans. The participants were basked ten questions and ten follow up questions. The study applied a social network analysis to evaluate how socially networked dialogue between Republicans …
The Manifestation Of Biblical Community Understanding In A Facebook Community: A Qualitative Study Among Christian College Students, Paul Perkins
Doctoral Dissertations and Projects
Applying theoretical studies of social capital, social presence, cognitive presence, and community helps researchers understand more fully the phenomenon of online social networks. The debate has moved from the positive and negative effects of online social networks to understanding how they fit into daily life. However, do biblical community beliefs transfer to Facebook? If Facebook is considered a community, does it exhibit the characteristics of a biblical community? Through a qualitative case study design, this research explored eight Christian college students, four men and four women, from two Midwest Christian colleges, investigating their understanding of biblical community and its application …
To Post Or Not To Post: An Examination Of Gender Differences In Undergraduates' Self-Disclosure On Facebook, Alyson Thompson
To Post Or Not To Post: An Examination Of Gender Differences In Undergraduates' Self-Disclosure On Facebook, Alyson Thompson
Masters Theses
Due to the popularity and role Facebook plays in society, the present study seeks to better understand why undergraduates disclose on Facebook and what they are willing to share. The research questions for the study include: RQ 1: Are undergraduate women, ages 18-23, or undergraduate men, ages 18-23, more likely to disclose personal information on Facebook?, RQ 2: Are undergraduate women, ages 18-23, or undergraduate men, ages 18-23, more likely to disclose contact information (e-mail address, phone number, address, instant message screen name) on Facebook?, and RQ 3: Are the reasons for engaging in self-disclosure different between undergraduate women, ages …
Social Media Networking Strategies For The Yale New Haven Center For Emergency Preparedness And Disaster Response (Ynh-Cepdr)/ Yale New Haven Health System Center For Healthcare Solutions (Ynhhs-Chs), Amanda Smith
Masters Theses
This paper investigates the uses and gratification of social media for both personal and organizational usage among employees at the Yale New Haven Center for Emergency Preparedness and Disaster Response/Center for Healthcare Solutions in New Haven, Connecticut. The purpose of this thesis is to assess and evaluate the relationship between YNH-CEPDR/CHS' usage of social media tools and the organization's employees' personal attitudes, beliefs and usage of Facebook, Twitter, LinkedIn, and YouTube. Employees of CEPDR/CHS were surveyed regarding the function of social media for emergency management communication and the promotion of products and services. Results suggest that while employees generally agree …