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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Communicating With The World: History Of Rhetorical Responses To International Crisis And The 2007 U.S. National Strategy For Public Diplomacy And Strategic Communication, Laurel R. Berryman
Communicating With The World: History Of Rhetorical Responses To International Crisis And The 2007 U.S. National Strategy For Public Diplomacy And Strategic Communication, Laurel R. Berryman
Communication Theses
Following the events of September 11, 2001, we have seen a revival in American public diplomacy. I argue the U.S. continues to rely on similar rhetorical responses to crisis that are an essential part of American public diplomacy interconnected through history, from the birth of our country to the recent 2007 U.S. National Strategy for Public Diplomacy and Strategic Communication. Tracing this recurring rhetorical process from our founding to the Carter Administration illustrates our reliance on similar rhetoric despite changing contexts. I use Burke’s concept of identification and the interrelated use of ethos and enemy construction to demonstrate the rhetorical …
Men Are From Mars, Women Are From Venus: An Analysis Of A Potential Meme, Jo Howarth Noonan
Men Are From Mars, Women Are From Venus: An Analysis Of A Potential Meme, Jo Howarth Noonan
Communication Theses
The purpose of this study was to discover whether the phrase "men are from Mars, women are from Venus,” from John Gray’s book, had become a meme and to explore what its usage implied. Analysis of 510 references was guided by grounded theory. Coding over a decade of newspaper usage of the phrase into seven emergent themes allowed examination of usage against the theories of gender research, communication research, media research and meme theory research. This analysis revealed that this phrase meets the requirements to be considered a meme, and as a meme it has successfully assisted the survival, evolution …
Computer Mediated Communication: Interaction And Interactivity, Mark Agle
Computer Mediated Communication: Interaction And Interactivity, Mark Agle
Communication Theses
This study examines three popular theories of computer-mediated communication (CMC) and how they relate to increased modes of interactivity. The research takes place in a highly interactive virtual world called "There." A total of 18 participants took part in the study. Using participant-observation and in-depth interviews, the study found that all three perspectives manifested themselves in both the reported and observed behavior. The three perspectives examined are the social information processing theory (SIPT), the social identity model of de-individuation effects (SIDE), and the hyperpersonal perspective. The study found that SIPT and the hyperpersonal perspective did the best job at explaining …