Social and Behavioral Sciences Commons^™

"Just Look At Her!": Sporting Bodies As Athletic Resistance And The Limits Of Sport Norms In The Case Of Caster Semenya, Shane Miller

Strategic Communication Studies Faculty Publications

Using the American sport media’s treatment of South African runner Caster Semenya, this article explores how in the course of defending Caster Semenya the American sport media presented a rigorous challenge to traditional conceptions of sex and gender. Yet these rhetorical efforts to deconstruct sex and gender binaries were undermined by the specific ways in which Semenya’s dual performances—athletic and gender—were visually depicted. A close reading and analysis of US sports media coverage of Caster Semenya provide an opportunity to explore the ways in which the norms of sport may foster progressive treatment of athletes whose genders do not fit …

#Handsonlearning: Lessons From Student "Takeover" Of Csb/Sju Social Media, Tiffany Clements, Kelly Berg

Forum Lectures

In a first-of-its-kind collaboration, CSB and SJU communication students "took over" CSB/SJU institutional profiles on Instagram and Vine for six weeks in the spring of 2014. Students in the Communication Department's New Media Applications and Analysis course planned, prepared and shared photos and video for their assigned profile. Groups were responsible for setting goals for their takeover, creating a profile of a target audience and applying lessons learned about effective branding through visual communication.

In this presentation, Associate Professor Kelly Berg and CSB/SJU Social Media Specialist Tiffany Clements discuss learning outcomes from the collaboration and takeaways for future Communications and …