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Full-Text Articles in Social and Behavioral Sciences
Corporate Ventriloquism: Corporate Advocacy, The Coal Industry, And The Appropriation Of Voice, Peter K. Bsumek, Jen Schneider, Steve Schwarze, Jennifer Peeples
Corporate Ventriloquism: Corporate Advocacy, The Coal Industry, And The Appropriation Of Voice, Peter K. Bsumek, Jen Schneider, Steve Schwarze, Jennifer Peeples
Jen Schneider
In the second decade of the 21st century, the U.S. coal industry is facing unprecedented challenges. While for many years coal provided nearly half of the U.S. electricity, in the spring of 2012 that share dropped to below 40% and is expected to continue falling (Energy Information Administration, 2012).1 Coal production is increasing not in Appalachia, the primary U.S. source for coal historically, but in Wyoming's Powder River Basin (Goodell, 2006). Market competition from the natural gas industry combined with well organized climate and anti-nountaintop removal (MTR) campagins have significantly curtailed the production of new coal-fired power plants in …
Industrial Apocalyptic: Neoliberalism, Coal, And The Burlesque Frame, Jennifer Peeples, Pete Bsumek, Steve Schwarze, Jen Schneider
Industrial Apocalyptic: Neoliberalism, Coal, And The Burlesque Frame, Jennifer Peeples, Pete Bsumek, Steve Schwarze, Jen Schneider
Jen Schneider
Rhetorical scholarship and cultural commentary have demonstrated that environmentalist voices are consistently associated with apocalyptic rhetoric. However, this association deflects attention from the apocalyptic rhetoric that comes from industry and countermovements to environmentalism. This essay seeks to remedy that oversight by proposing the concept of "industrial apocalyptic" as a significant rhetorical form in environmental controversy. Based on analysis of the rhetoric of the U.S. coal industry, we find that these industrial apocalyptic narratives rely on a burlesque frame to disrupt the categories of establishment and outsider and thus thwart environmental regulation. Ultimately, we argue that industrial apocalyptic co-opts environmentalist appeals …
Seeking The Spotlight: Wwviews And The Us Media Context, Jen Schneider, Jason Delborne
Seeking The Spotlight: Wwviews And The Us Media Context, Jen Schneider, Jason Delborne
Jen Schneider
This chapter focuses on the development and implementation of various media plans and strategies for World Wide Views on Global Warming (WWV) in the United States. While we aim to consider the U.S. case within the larger context of global media coverage of WWV, we focus primarily on the U.S. for two reasons: first, our participation in the U.S. WWV team provides rich understanding of efforts to attract U.S. media, and second, the U.S. media landscape and norms create particular challenges of garnering media coverage for an event like WWV that may not translate to other cultural contexts. Further collaborative …
Making Space For The “Nuances Of Truth”: Communication And Uncertainty At An Environmental Journalists’ Workshop, Jen Schneider
Making Space For The “Nuances Of Truth”: Communication And Uncertainty At An Environmental Journalists’ Workshop, Jen Schneider
Jen Schneider
In 2008, the Society of Environmental Journalists listed nearly 50 science or science immersion workshops for environmental journalists. Yet relatively little is known about the content of these workshops and their impact on participants. This ethnographic study, conducted at a science immersion workshop for environmental journalists, aims to fill this void in our knowledge. Relying on participant observation and depth interviews, the study suggests that such workshops are useful for participating journalists: Reporters feel they leave the workshop better understanding the scientific method and scientific uncertainty. But the findings also reveal that “metacommunication”—communication about communication—is equally as important as science …