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Articles 1 - 18 of 18
Full-Text Articles in Social and Behavioral Sciences
The Evolution Of "The Toy Department": A Content Analysis Of Newspaper Sports Sections Since 1956, John Carvalho, C. Thomas Preston Jr., James Pokrywczynski, Nicholas Kirby
The Evolution Of "The Toy Department": A Content Analysis Of Newspaper Sports Sections Since 1956, John Carvalho, C. Thomas Preston Jr., James Pokrywczynski, Nicholas Kirby
College of Communication Faculty Research and Publications
This paper presents an analysis of sports sections in eight metropolitan newspapers over six decades, from 1956 until 2006. Results demonstrated that newspapers devoted more space to sports, although a slight decrease (perhaps due to increased popularity of the Internet) was noted in 2006. Newspapers also used more locally written articles on their section front. Spectator sports coverage increased over the period, at the expense of participant sports.
"Rogue" Athlete Endorsers: Using Social Identity Theory To Assess Brand Fit, Jim Pokrywczynski, David L. Brinker Jr.
"Rogue" Athlete Endorsers: Using Social Identity Theory To Assess Brand Fit, Jim Pokrywczynski, David L. Brinker Jr.
College of Communication Faculty Research and Publications
Athlete endorsement deals typically assume that the brand will benefit from an association with the celebrity athlete's public persona. When athletes find themselves in trouble with the law, spouses or frustrated fans, brands like Nike, Reebok, Buick, Wrangler and others must ask, 'Can these "rogue" sports celebrity endorsers resurrect their image and their endorsement power? Are there certain "rebellious" products that may be better suited for endorsement from such rogue celebrities? These are the key questions addressed in this research. Survey results asking respondents to assess real athlete endorsers with either a 'rebel' or benign brand show that matching rebel …
Research And Pedagogy In Intercultural New Media Studies, Robert Shuter
Research And Pedagogy In Intercultural New Media Studies, Robert Shuter
College of Communication Faculty Research and Publications
New media are ubiquitous, changing the landscape of intercultural communication. Intercultural new media studies (INMS), first introduced and conceptualized by Robert Shuter in 2012 in his article in the Journal of Intercultural Communication Research, is an exciting new field of study which explores intercultural and international communication in a digital age. It promises to contemporize existing intercultural communication theories by exploring their relevance and salience in a mediated world. INMS also offers the prospect of developing 21st century theories of intercultural communication that include new media platforms. Finally, by exploring the relationship between culture and new media, intercultural new media …
Review Of And No One Will Keep That Light From Shinin': Civil Religion After September 11 In Speeches Of George W. Bush, Steven R. Goldzwig
Review Of And No One Will Keep That Light From Shinin': Civil Religion After September 11 In Speeches Of George W. Bush, Steven R. Goldzwig
College of Communication Faculty Research and Publications
No abstract provided.
Symposium On Indigenous Scholarship: The Centrality Of Culture And Indigenous Values, Robert Shuter
Symposium On Indigenous Scholarship: The Centrality Of Culture And Indigenous Values, Robert Shuter
College of Communication Faculty Research and Publications
The trend of globalization has led to a strong demand for the culture-specific or emic approach in scholarly research. It is the purpose of this paper to provide an opportunity for scholars to have their voices on the issues of indigenous scholarship. The paper consists of four essays examining the theme from four aspects, namely, the centrality of culture and communication, the Asiacentric communication paradigm, the development of Chinese communication theories, and an indigenous view of the study of resilience. It is hoped that the paper will contribute to the better understanding of indigenous scholarship and further provide a possible …
Review Of Modern Music And After, 3rd Edition By Paul Griffiths, Jason S. Ladd
Review Of Modern Music And After, 3rd Edition By Paul Griffiths, Jason S. Ladd
College of Communication Faculty Research and Publications
No abstract provided.
Mobilizing Mother: From Good Mother To Patriotic Mother In World War I, Ana C. Garner, Karen L. Slattery
Mobilizing Mother: From Good Mother To Patriotic Mother In World War I, Ana C. Garner, Karen L. Slattery
College of Communication Faculty Research and Publications
The American press played a key role in the Wilson administration’s effort to craft an image of the Patriotic Mother of the Great War. The Patriotic Mother of a soldier was encouraged to assume the mantle of the Spartan Mother. This monograph contrasts the Spartan Mother archetype used by the government and the press to another wartime maternal archetype, that of Thetis, the mother of Achilles, who objected to her son’s participation in the Trojan War. U.S. mothers of soldiers were socially and politically positioned to assume the role outlined by the Wilson administration and advocated by the news media.
Vanishing Acts: Creative Women In Spain And The United States, Jean M. Grow, David Roca, Sheri J. Broyles
Vanishing Acts: Creative Women In Spain And The United States, Jean M. Grow, David Roca, Sheri J. Broyles
College of Communication Faculty Research and Publications
This exploratory cross-cultural study examines the experiences of women in advertising creative departments in Spain and the United States. The study, an exploration of the creative environment and its impact on female creatives, is framed by Hofstede’s dimensional model of national culture (Hofstede 2001; de Mooij & Hofstede 2010) and signalling theory (Spence 1974). Interviews with 35 top female creatives suggest that the challenges women face are rooted in the ‘fraternity culture’ or ‘territorio de chicos’ of creative departments in both countries. The data further suggest that the gender-bound cultural environment of advertising creative departments may be a global phenomenon, …
The World Is A…Network: Social Media And Cause Networks In The Girl Effect Movement, Kati Tusinski Berg, Sarah Bonewits Feldner
The World Is A…Network: Social Media And Cause Networks In The Girl Effect Movement, Kati Tusinski Berg, Sarah Bonewits Feldner
College of Communication Faculty Research and Publications
No abstract provided.
Intercultural New Media Studies: The Next Frontier In Intercultural Communication, Robert Shuter
Intercultural New Media Studies: The Next Frontier In Intercultural Communication, Robert Shuter
College of Communication Faculty Research and Publications
New media (ICT's) are transforming communication across cultures. Despite this revolution in cross cultural contact, communication researchers have largely ignored the impact of new media on intercultural communication. This groundbreaking article defines the parameters of a new field of inquiry called Intercultural New Media Studies (INMS), which explores the intersection between ICT's and intercultural communication. Composed of two research areas—(1) new media and intercultural communication theory and (2) culture and new media—INMS investigates new digital theories of intercultural contact as well as refines and expands twentieth-century intercultural communication theories, examining their salience in a digital world. INMS promises to increase …
The Ethics Of Lobbying: Testing An Ethical Framework For Advocacy In Public Relations, Kati Tusinski Berg
The Ethics Of Lobbying: Testing An Ethical Framework For Advocacy In Public Relations, Kati Tusinski Berg
College of Communication Faculty Research and Publications
This study evaluates the ethical criteria lobbyists consider in their professional activities using Ruth Edgett’s model for ethically-desirable public relations advocacy. Data were collected from self-administered surveys of 222 registered lobbyists in Oregon. A factor analysis reduced 18 ethical criteria to seven underlying factors describing lobbyists’ ethical approaches to their work. Results indicate that lobbyists consider the following factors in their day-to-day professional activities: situation, strategy, argument, procedure, nature of lobbying, priority, and accuracy. This framework, derived from Edgett’s 10 criteria, illustrates the importance of context while incorporating ideas from recognized ethical theories.
Effective Family Communication And Job Loss: Crafting The Narrative For Family Crisis, Lynn H. Turner
Effective Family Communication And Job Loss: Crafting The Narrative For Family Crisis, Lynn H. Turner
College of Communication Faculty Research and Publications
No abstract provided.
Book Review Of The Listener's Voice: Early Radio And The American Public, Amanda R. Keeler
Book Review Of The Listener's Voice: Early Radio And The American Public, Amanda R. Keeler
College of Communication Faculty Research and Publications
No abstract provided.
John Collier, Thomas Edison And The Educational Promotion Of Moving Pictures, Amanda R. Keeler
John Collier, Thomas Edison And The Educational Promotion Of Moving Pictures, Amanda R. Keeler
College of Communication Faculty Research and Publications
No abstract provided.
Teaching For Social Justice In The Engaged Classroom: The Intersection Of Jesuit And Feminist Moral Philosophies, Karen L. Slattery, Ana C. Garner, Joyce M. Wolburg, Lynn H. Turner
Teaching For Social Justice In The Engaged Classroom: The Intersection Of Jesuit And Feminist Moral Philosophies, Karen L. Slattery, Ana C. Garner, Joyce M. Wolburg, Lynn H. Turner
College of Communication Faculty Research and Publications
No abstract provided.
When Indian Women Text Message: Culture, Identity, And Emerging Interpersonal Norms Of New Media, Robert Shuter
When Indian Women Text Message: Culture, Identity, And Emerging Interpersonal Norms Of New Media, Robert Shuter
College of Communication Faculty Research and Publications
No abstract provided.
Linking Risk Messages To Information Seeking And Processing, Robert Griffin, Sharon Dunwoody, Z. Janet Yang
Linking Risk Messages To Information Seeking And Processing, Robert Griffin, Sharon Dunwoody, Z. Janet Yang
College of Communication Faculty Research and Publications
No abstract provided.
Dissecting And Critically Analyzing The Product Red Campaign, A Review Of L. A. Richey And S. Ponte's Brand Aid: Shopping Well To Save The World, Kati Tusinski Berg
Dissecting And Critically Analyzing The Product Red Campaign, A Review Of L. A. Richey And S. Ponte's Brand Aid: Shopping Well To Save The World, Kati Tusinski Berg
College of Communication Faculty Research and Publications
No abstract provided.