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Full-Text Articles in Social and Behavioral Sciences

A Qualitative Study Of Family Communication Patterns Theory Of Digital Supplementation On University Students, Heather S. Vaughan May 2024

A Qualitative Study Of Family Communication Patterns Theory Of Digital Supplementation On University Students, Heather S. Vaughan

Doctoral Dissertations and Projects

Currently there is data that exists to support the benefits of traditional parental supplementation. However, the same cannot be said for digital parental supplementation. At present, it is unknown if remote interaction is necessary and whether it generates the same results in human beings, emotionally, mentally, and physically. As society continues exploring the complexities of the digital revolution and technological tools, it is imperative to explore the limitations as well as allowances in computerized communication. Even more importantly, there are several opportunities associated with digital parental supplementation that people must consider. First, digital media can provide proper parental supplementation if …


Using Media Equation Theory To Assess The Effectiveness Of Virtual Reality Technology In Organizational Diversity, Equity, Inclusion, And Belonging (Deib) Training, Michael L. Oetken May 2024

Using Media Equation Theory To Assess The Effectiveness Of Virtual Reality Technology In Organizational Diversity, Equity, Inclusion, And Belonging (Deib) Training, Michael L. Oetken

Doctoral Dissertations and Projects

The emergence of immersive virtual reality media technology is providing human beings with a new communication platform to engage beyond the traditional frameworks of video media, audio media, and static webpages on the Internet. These communication media technologies offer users an immersive environment in which they are able to communicate and interact with fellow human beings and non-human entities in life-like mannerisms. Most importantly, this technology also has the potential to bridge gaps and solve problems within the context of certain cultural and societal issues. The issue of communication deficiencies surrounding the area of diversity, equity, inclusion, and belonging (DEIB) …


Cultural Identity In Isolation: A Qualitative Content Analysis Of Big Brother Season 23, Summer Ann Clutter May 2024

Cultural Identity In Isolation: A Qualitative Content Analysis Of Big Brother Season 23, Summer Ann Clutter

Masters Theses

This qualitative content analysis focuses on the creation and maintenance of cultural identity amongst the houseguests in the reality television program Big Brother. Season 23 of Big Brother was qualitatively coded through the lens of cultural identity theory. The study found that cultural identity language was heavily present through the houseguest’s early personal disclosure, strategic formation of alliances, demonstration of interpersonal skills, and candid sharing with the audience in Diary Room segments. Sharing cultural identity language on a national television program allows the audience to witness and interact with the information and apply it to their society.


Beyond The Crown: A Qualitative Research Study On Pageant Women And The Looking-Glass Self, Laurel R. Stiekes May 2024

Beyond The Crown: A Qualitative Research Study On Pageant Women And The Looking-Glass Self, Laurel R. Stiekes

Masters Theses

Pageantry has existed in society for hundreds of years and is still prevalent within society today. Pageant contestants voluntarily compete in systems to hear what judges have to say about their intellect, talent, and poise. However, the opinions of the judges seem to not be the true influential voice in a pageant queen’s life. Previous research has reported that it is the people closest to us that have the most positive or devastating impact on the way we view ourselves. The question this study sought to answer was, “How have the opinions of others had an impact on the self-image …


Social Enterprises And Social Media: A Dialogic And Comparative Analysis, Kevin L. Rawls May 2024

Social Enterprises And Social Media: A Dialogic And Comparative Analysis, Kevin L. Rawls

Doctoral Dissertations and Projects

This study is devoted to assessing the public relations activities of social enterprises on social media through a dialogic communication lens and comparing those activities with traditional businesses. Social enterprises are fundamentally devoted to leveraging market forces to help create sustainable social change, and as such are interested in not only financial returns but also specific social returns, and the public relations strategies of these organizations should be more aligned than traditional businesses with fully functioning society theory and dialogic communication principles. This study reveals areas of opportunity for both social enterprises and conventional companies to develop in the area …


Changing The Narrative: Developing Evidence-Based, Communication Strategies To Address Health Disparities Of Black Women In The United States, Emmerline Francesca Nelson-Rogers May 2024

Changing The Narrative: Developing Evidence-Based, Communication Strategies To Address Health Disparities Of Black Women In The United States, Emmerline Francesca Nelson-Rogers

Doctoral Dissertations and Projects

Black women experience health issues at disparate rates when compared to their racial counterparts. Although these health disparities can be linked to health behaviors, they are deeply rooted in historic, racial systems that govern our lives today. More often than not, changes in health behaviors are at the forefront of addressing these health disparities rather than historical health trends of Black women in the U.S. This study aims to discuss why the change needed is a change in the narrative for why these health disparities exist and persist as well as a change in narrative about the role Black women …


Black Consonance And Dissonance Theory: As Explored Through The Social Media Use Of Black Women In Late-Adolescence, Iris Goode-Middleton May 2024

Black Consonance And Dissonance Theory: As Explored Through The Social Media Use Of Black Women In Late-Adolescence, Iris Goode-Middleton

Doctoral Dissertations and Projects

Media messages play a crucial part in teaching people how to view themselves and others through the representations of things like gender roles, racial groups, and perceptions of what is deemed beautiful. There is an abundance of stereotypical images of Black women in the media. In addition, they are also inundated with unrealistic beauty standards reflective of Eurocentric ideals of attractiveness that do not include them. Social media allows for content containing stereotypes about Black women and beauty criteria that do not include them at unprecedented rates. This narrative qualitative study aimed to examine how social media content used by …


African American Parents’ Perceptions Of How Their Digital Practices Affect The Parent-Child Relationship, Teyuna T. Darris May 2024

African American Parents’ Perceptions Of How Their Digital Practices Affect The Parent-Child Relationship, Teyuna T. Darris

Doctoral Dissertations and Projects

This qualitative study aimed to understand African American parents’ perceptions, observations, and experiences concerning their digital practices and whether or not these practices have any impact on their communication with their children. The theories that guided this study are housed in the sociopsychological communication tradition (i.e., uses and gratification theory and the family communication patterns theory) and the sociocultural communication tradition (i.e., cultivation theory). Thirty-five in-depth interviews of African American parents who completed a qualifying survey were conducted. The interview transcripts underwent a thematic analysis to understand the interviewees’ perceptions, observations, and experiences related to the research questions, which addressed …


Using The Motivated Information Management Theory And The Social Support Theory To Understand Caregiver Perspectives Of Currently Available Health Communication Regarding Dementia: A Qualitative Study, Sara J. Alig May 2024

Using The Motivated Information Management Theory And The Social Support Theory To Understand Caregiver Perspectives Of Currently Available Health Communication Regarding Dementia: A Qualitative Study, Sara J. Alig

Doctoral Dissertations and Projects

Dementia brings a cascade of changes into the life of not only the person facing it, but also the lives of the supporting family and caregivers. Dementia manifests with a gradual decline, or in some cases, a variably progressive decline in cognitive abilities. This decline requires the individual to rely more and more on caregivers. Caregiving necessitates the giving of oneself for another’s sake and oftentimes results in negative physical and social-emotional side effects. To navigate through the changes that are happening to their loved ones, as well as to themselves, caregivers need educational and social support. The purpose of …


Lost Communication: A Generative Criticism Of How Parental Communication Towards Children Affects How Children Communicate With Peers, Gabriel J. Gaus May 2024

Lost Communication: A Generative Criticism Of How Parental Communication Towards Children Affects How Children Communicate With Peers, Gabriel J. Gaus

Masters Theses

This study aimed to determine the effect parental communication towards three characters on the TV show Lost had on how these characters interacted with their peers. The researcher details the history of Lost and other scholarly information that led to this analysis. To determine the effect of parental communication on peer communication, the researcher coded all six seasons of Lost using a generative criticism method. This study showed that the characters Jack, Kate, and John used communication mechanisms displayed by their parents to judge their value and place in peer communications and interactions.


Salvation May Just Be A Click Away: A Case Study In The Impact Of New Media Communications In The Evangelical Church In The Bible Belt, Robert Montgomery Peerson May 2024

Salvation May Just Be A Click Away: A Case Study In The Impact Of New Media Communications In The Evangelical Church In The Bible Belt, Robert Montgomery Peerson

Doctoral Dissertations and Projects

This was an exploratory qualitative case study into the usage of new media in the evangelical church within the context of the Bible Belt region of the United States. The problem with the current status of new media communications within the evangelical church is that some churches seem to struggle with using these mediums successfully. The purpose of this study was to gather information on how churches are using new media communications in their environment and equip churches with greater knowledge and tools on how to leverage new media communications to grow the Kingdom. This study features three main research …


Experiences Of Dyslexic Students Learning A Second Language: A Review Of The Literature, Lauren Ricci May 2024

Experiences Of Dyslexic Students Learning A Second Language: A Review Of The Literature, Lauren Ricci

Senior Honors Theses

A systematic review of the literature was conducted to explore the experiences that college students with dyslexia face learning a second language in the classroom setting while studying at a private institution in Central Virginia. This literature review offers an analysis of the scholarly research related to this topic. The processability theory is discussed in the first section, followed by a review of recent literature on how dyslexia affects the brain’s processing, specific experiences of students, and how to best support these students in second language acquisition (SLA). Lastly, the literature surrounds phonological processing, working memory, specific struggles in the …


Charge The Cockpit Or Die: An Anatomy Of Fear-Driven Political Rhetoric In American Conservatism, Daniel Hostetter Apr 2024

Charge The Cockpit Or Die: An Anatomy Of Fear-Driven Political Rhetoric In American Conservatism, Daniel Hostetter

Senior Honors Theses

Subthreshold negative emotions have superseded conscious reason as the initial and strongest motivators of political behavior. Political neuroscience uses the concepts of negativity bias and terror management theory to explore why fear-driven rhetoric plays such an outsized role in determining human political actions. These mechanisms of human anthropology are explored by competing explanations from biblical and evolutionary scholars who attempt to understand their contribution to human vulnerabilities to fear. When these mechanisms are observed in fear-driven political rhetoric, three common characteristics emerge: exaggerated threat, tribal combat, and religious apocalypse, which provide a new framework for explaining how modern populist leaders …


Claiming The Crown — The Agency And Fandom Of “The Woman King”, Cibonay R. Dames Apr 2024

Claiming The Crown — The Agency And Fandom Of “The Woman King”, Cibonay R. Dames

Doctoral Dissertations and Projects

This content analysis study aimed to understand the culture-sharing pattern of The Woman King fans on X and the film’s impact on Black popular culture. The specific problem that was addressed is the need to explore Black popular culture artifacts, such as The Woman King, to understand how Black culture is produced and reproduced by Blacks and the social commentary it creates. This qualitative dissertation was guided by cultural studies and fandom theories and employed a Critical Technocultural Discourse Analysis (CTDA) to analyze 1,469 public posts on X during the film's opening weekend and a content analysis of the film. …


Transgenderism And Pronouns: Assessing The Communication Practices Of Christian College Students, Danielle Malanowski Apr 2024

Transgenderism And Pronouns: Assessing The Communication Practices Of Christian College Students, Danielle Malanowski

Senior Honors Theses

The issue of transgenderism has been part of prominent public and academic discussions in recent years, and ought to be addressed by communication scholars. One area of communication research that is missing from the current body of literature is the use of preferred pronoun usage among religious groups, particularly Christians. This study offers insight into this issue through a qualitative survey of the perspectives of Generation Z college students attending a Christian university. This survey was then analyzed via thematic coding through the lens of Communication Accommodation Theory. Results indicate these students have varying approaches to communicating with and about …


Over-The-Top (Ott) Networks' Influence On Shared Cultural Memory, Michael Jelani Akil Brown Apr 2024

Over-The-Top (Ott) Networks' Influence On Shared Cultural Memory, Michael Jelani Akil Brown

Doctoral Dissertations and Projects

The digital landscape underwent a profound transformation in the Over-The-Top (OTT) network era, significantly altering media consumption. This study delved into the intricate and multifaceted impact of OTT networks on society, communication theory, and socio-cultural traditions, specifically emphasizing their influence on shared cultural memory. The research was rooted in a robust methodology that combined a Qualtrics online survey disseminated across various social media platforms and in-depth interviews with 25 carefully selected participants. This rigorous approach aimed to shed light on the profound influence of OTT networks on shared cultural memory while investigating how these platforms shaped perceptions, beliefs, attitudes, and …


A Qualitative Investigation Of The Technology Acceptance Model In The U.S. Cooperative Extension Service On The Adoption Of Customer Relationship Management Systems, Aaron Weibe Apr 2024

A Qualitative Investigation Of The Technology Acceptance Model In The U.S. Cooperative Extension Service On The Adoption Of Customer Relationship Management Systems, Aaron Weibe

Doctoral Dissertations and Projects

This research investigates the technology acceptance model (TAM) in the U.S. Cooperative Extension Service (CES) regarding the adoption of customer relationship management (CRM) systems to improve communications, outreach, and engagement with the publics and communities it serves. The CES comprises land-grant universities throughout the United States and offices in nearly every county in the country. It provides research-based educational programming to help communities of all sizes meet the challenges they face. However, many CES organizations have yet to adopt CRM technologies, leading to potential missed opportunities in improving client engagement, outreach, and communications. A thorough review of the literature of …


Applying Cultivation Theory In Determining The Relationship Between Sns Use And Optimism/Pessimism Of Adults In The United States And The Moderating/Mediating Effects Of Platform, Content, And Connections On This Relationship, Joshua A. Senne Apr 2024

Applying Cultivation Theory In Determining The Relationship Between Sns Use And Optimism/Pessimism Of Adults In The United States And The Moderating/Mediating Effects Of Platform, Content, And Connections On This Relationship, Joshua A. Senne

Doctoral Dissertations and Projects

The purpose of this study was to determine the relationship between degree of social networking site (SNS) use and optimism/pessimism means scores from the optimism/pessimism instrument (OPI) for SNS users who are age 18+ and live in the United States. The purpose of the study was also to determine how the main type of platform used, main type of content viewed, and number of connections mediated and/or moderated this relationship. The research problem was that SNSs are becoming a prominent form of media and little research has examined how the degree of exposure to SNSs cultivate psychological states, especially in …


The Jonestown Appeal: A Rhetorical Analysis Of Jim Jones’ “The Death Tapes”, Lindsey E. Wright Apr 2024

The Jonestown Appeal: A Rhetorical Analysis Of Jim Jones’ “The Death Tapes”, Lindsey E. Wright

Senior Honors Theses

Through the view of the Aristotelian analysis, this research identified how Jim Jones utilized rhetoric to persuade a large group of people. Pre-existing literature in the fields of psychology and communication have closely studied Jones’ manipulation tactics in both his speeches and interactions with his audiences. In addition to his persuasive tone, this study explored and evaluated the appeals of logos, pathos, and ethos tailored in Jim Jones’ final speech, Q042, now commonly coined, “The Death Tapes.” The methodology employed in this study meticulously examined the artifact by listening exclusively through the tapes for each appeal and the impacts of …


The Formation Of Tiktok’S Influencer-Led Mental Health Community: A Content Analysis Of Social Penetration Theory, Kellie Ford Stillwell Mar 2024

The Formation Of Tiktok’S Influencer-Led Mental Health Community: A Content Analysis Of Social Penetration Theory, Kellie Ford Stillwell

Doctoral Dissertations and Projects

The following research used a qualitative content analysis to explore the communicative and communal characteristics of online communities that form around the topic of positive mental health communication on the social media platform TikTok. These characteristics were analyzed in the context of social penetration theory in consideration of how TikTok influencers use thematic messaging and acts of self-disclosure to build and enhance their online communities centered on positive mental health communication. In total, 135 TikTok videos and their accompanying comment feeds were analyzed to identify emergent themes, patterns, and concepts relative to the communicative and communal characteristics that define online …


Indirect Communication As A Teaching Method For Developing Transference And Capability In Taiwanese College Students, Melynie J. Tooley Feb 2024

Indirect Communication As A Teaching Method For Developing Transference And Capability In Taiwanese College Students, Melynie J. Tooley

Doctoral Dissertations and Projects

The capacity of a student to apply knowledge in new contexts involves the ability to transfer memorized knowledge to meaning, in real-world situations. However, there are conflicting views and an overall lack of research regarding how (the process) students in higher education, in Taiwan, transfer that knowledge. This is especially apparent in highly dynamic environments where knowledge is rapidly and continuously evolving, such as in the current technology arena and business industry. This research aims to explore indirect communication as a method for teachers to assist Taiwanese college students to transfer memorized facts, and thus develop capability in new contexts. …


We Don’T Talk About Influence: An Analysis Of Disney’S Encanto & Its Influence On Viewers’ Perceptions Of Colombian Culture, Olivia Grace Keyser Feb 2024

We Don’T Talk About Influence: An Analysis Of Disney’S Encanto & Its Influence On Viewers’ Perceptions Of Colombian Culture, Olivia Grace Keyser

Masters Theses

The purpose of this study, “We Don’t Talk About Influence: An Analysis of Disney’s Encanto & Its Influence on Viewers’ Perceptions of Colombian Culture,” was to analyze the way Colombian culture is presented in Disney’s Encanto as well as to determine whether viewers of Encanto learn and develop a favorable view of Colombia and Colombian culture after watching the film. In this qualitative research study, 20 participants completed two questionnaires, which were used to determine their perceptions of Colombian culture prior to and after watching Encanto. The collected data was analyzed through the lens of the communication strategy of entertainment-education. …


Fake News: Finding Truth In Strategic Communication, Anne Damisa Feb 2024

Fake News: Finding Truth In Strategic Communication, Anne Damisa

Doctoral Dissertations and Projects

Fake news is an old phenomenon that has become a new obsession and a menace to society due to technological advancement and the proliferation of social media, which has changed traditional journalism norms. As the spread of false information has increased these past few years, it has become increasingly difficult for information consumers to distinguish between facts and fakes. A comprehensive systematic literature review to extract themes revealed the major factors responsible for spreading fake news. This qualitative interpretative meta-synthesis (QIMS) aims to better understand and offer solutions to combat fake news. This Ph.D. dissertation will serve as a guide …


Tiktok’S Influence On Generation Z Female’S Comparative Behavior, Brookelynn Dinkler Jan 2024

Tiktok’S Influence On Generation Z Female’S Comparative Behavior, Brookelynn Dinkler

Masters Theses

The purpose of this study was to address TikTok’s role in the comparative behaviors among Generation Z females. This study specifically evaluated the communication of society’s perception of beauty standards and how it resonates with and influences TikTok users. A qualitative approach was taken to gain a better understanding of the lived experiences of participants and fill the gap in qualitative media effects research. The research question being addressed was: How has TikTok influenced society's idea of physical beauty and body image concerns among Generation Z females? Through the lens of social comparison theory, the research found that the application …


Media Dependency In Gen Z Christians, Emma Jolie Best Jan 2024

Media Dependency In Gen Z Christians, Emma Jolie Best

Masters Theses

The purpose of the study “Media Dependency in Gen Z Christians” is to understand and explore the way Gen Z Christians utilize different forms of media as it relates to their faith. This quantitative research approach focused on the extent to which Gen Z Christians utilize extra-biblical and biblical media, which media they are more likely to consume, and which media they prefer. This research provides insight for the audience in terms of the habits of weekly Gen Z media usage and reliance in a digital media-emersed world, as well as insight into the way that Christian Gen Z learns …


Influence Of Preaching’S Rhetorical Appeal On Evangelical Listeners’ Motivation, Nicholas Anene Oji Jan 2024

Influence Of Preaching’S Rhetorical Appeal On Evangelical Listeners’ Motivation, Nicholas Anene Oji

Doctoral Dissertations and Projects

Preaching is a form of rhetorical narratology aimed at persuading its audience via sermons to experience a renewal of the mind and the transformation of their life. While previous research established the fact that listeners comprehend sermons through their rhetorical appeal, it has been unclear how this has motivated evangelical listeners to act. The purpose of this qualitative narrative study was to explore how the rhetorical appeal of preaching influences evangelical listeners’ motivation at evangelical churches in Savannah, Georgia. A comprehensive approach to exploring a sermon’s rhetorical appeal was utilized by focusing jointly on individual perception and social context. The …


A Qualitative Study Of Media Dependency Theory On Tiktok Citizen Journalists, Jaron David Paschke Dec 2023

A Qualitative Study Of Media Dependency Theory On Tiktok Citizen Journalists, Jaron David Paschke

Doctoral Dissertations and Projects

The purpose of this dissertation was to determine the problem with depending on citizen journalism for news updates on TikTok during Hurricane Ian. To accomplish that, three types of qualitative content analysis were deployed to answer three separate but related research questions. First, a conventional content analysis was used to determine if the communicative roles of citizen journalists differed from their mainstream media counterparts during a crisis. Second, a summative content analysis was used to determine how effective crisis communications from citizen journalists were when compared to those produced by the mainstream media. Lastly, a directed content analysis was used …


A New Mother’S Cry: Analyzing Traditional Social Support Versus Online Social Support In Relation To The Postpartum Crisis, Emily Hughes Dec 2023

A New Mother’S Cry: Analyzing Traditional Social Support Versus Online Social Support In Relation To The Postpartum Crisis, Emily Hughes

Doctoral Dissertations and Projects

The present study examines the gap that remains involving the transition from traditional to online social support that many mothers have participated in and how this change in communication methods during postpartum recovery may contribute to mental health disorders. This qualitative study aims to examine the differences in lived experiences among mothers regarding in-person and online forms of social support and how these experiences may impact a new mother’s mental well-being. Based on previous research, the present study hypothesizes that a more significant amount of online social support compared to in-person support will result in a detriment to a new …


The Power Of The “Like”: A Quantitative Study On The Facebook Emoji As Social Support, Lina Rawlings Dec 2023

The Power Of The “Like”: A Quantitative Study On The Facebook Emoji As Social Support, Lina Rawlings

Doctoral Dissertations and Projects

This quantitative study aimed to evaluate how receiving a Facebook “like” correlates to the perception of social support and how much this correlation is moderated by the age and gender of the users. The social information processing theory guided the study, providing a framework to explain how communicators adapt to the restriction of nonverbal cues by creating surrogates to maintain interpersonal relationships in computer-mediated communication circumstances. For the central research question, findings revealed that receiving a Facebook “like” positively correlates with perceptions of social support from Facebook friends and family. While no significant correlation was found between the gender of …


A Content Analysis Of Non-Profit Organizations Social Media: Through The Lens Of Compliance-Gaining & Persuasion, Meredith Diene Kiljan Dec 2023

A Content Analysis Of Non-Profit Organizations Social Media: Through The Lens Of Compliance-Gaining & Persuasion, Meredith Diene Kiljan

Doctoral Dissertations and Projects

Non-profit organizations utilize social media platforms like Instagram to reach the community, fundraise, convey their mission and vision, establish themselves, and educate others. This study examined whether the communication artifacts of selected nonprofit organizations employed Cialdini's (2021) compliance-gaining strategies through an eight-week qualitative digital content analysis on Instagram to address the problem of understanding how non-profit organizations use Instagram tools to influence and persuade their audience. Compassion International (@compassion), CARE (@careorg), and Direct Relief (@directrelief), the three non-profit organizations chosen in this study, demonstrated the usage of Cialdini’s (2021) compliance-gaining strategies within their digital media communication strategy. Non-profit organizations operate …