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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Understanding Gender Differences In Online Experience And Internet Advertising, Seema Harryginsingh May 2009

Understanding Gender Differences In Online Experience And Internet Advertising, Seema Harryginsingh

Honors College Theses

The purposes of this article is to first review the literature on gender differences in advertising then explore areas that are important in today’s online environment including differences in the various areas of online experience and behavior such as shopping, privacy issues, internet usage, use of website, and new media and user generated content considerations. I will also look at online advertising particularly, online video ads and banner ads. I will attempt to show through research that there are differences that exist among the genders, which also translate to the online environment and specifically in the various areas of experience …


Does Democracy Explain Gender Differentials In Education?, Arusha V. Cooray Jan 2009

Does Democracy Explain Gender Differentials In Education?, Arusha V. Cooray

Faculty of Commerce - Papers (Archive)

This study shows that despite a strong empirical association between gender differentials in enrolment ratios and democracy, that democracy alone does not explain gender differentials in education in Africa and Asia. The results indicate that income, employment in agriculture, religious heterogeneity and colonialism also help explain the under-representation of girls in education in these regions. Countries in which the duration of suffrage has been longer tend to perform better on average in terms of gender equality in education.