Parallel Session: The Mediating Role Of Brand Image Of Health Product Brands On Consumer-Brand Relationships In Social Media, Dilip Mutum, Jing Ning, Ezlika Ghazali

International Conference on Marketing

This paper presents the finding of a study which examines the mediating role of brand image towards the effects of various brand factors influencing consumer-brand relationship, viz., brand experience, brand attribute, endorser effect, brand familiarity, online advertisement and social media engagement. This paper was extracted from a much larger study which examined the relationships in the context of health product brands in Malaysia. The results of this study hold important implications for both practitioners and academics. Marketers need to make efforts to further improve their brand image and communicate it clearly to the consumers. This will lead to better consumer …

Cpn-Dam Business Meeting, Amanda Harlan

Central Plains Network for Digital Asset Management

CPN-DAM Business Meeting

Wednesday, November 16, 2016

3:55pm - 4:55pm CST

Agenda

3:55-4:05pm Introduction

4:05-4:10pm Announce Executive Committee members for 2017-2018

4:10-4:25pm Reports from the Planning and Design Committees

4:25-4:40pm Report from Ad Hoc Executive Committee

• Summary of what was accomplished in 2016

• Action Items for 2017

• Become a nonprofit corporation

• Finalize membership and fees

• Set up standing committees

• 2017 conference and proceedings

• Contacting vendor/sponsors/organizations for possible sponsorship

4:40-4:45pm Announcement on whether the CPN-DAM bylaws were approved or not approved

4:45-4:50pm Comments from audience

4:50-4:55pm Closing statements

Digitization In The Classroom : Teaching Undergraduates The Art Of Digitizing History, Sophie Rondeau

Central Plains Network for Digital Asset Management

In the fall 2015 semester, a new course was offered at Virginia Wesleyan College (VWC) that involved a unique project collaboration between Professor Richard E. Bond and librarians, Patty Clark and Sophie Rondeau. The course, entitled Digital History 250, provided students with an introduction to how history is made and used in digital environments. Bond presented students with topics related to history and social media, spatial mapping, digital literacy, and the implications of crowd sourcing historical narratives, among others. The students were given a final project that involved creating digital exhibits using curated content from VWC yearbooks housed in the …

Developing An Outreach Plan For Unt Scholarly Works, Pamela Andrews, Daniel Alemneh

Central Plains Network for Digital Asset Management

The University of North Texas Scholarly Works collections functions as our institution’s open access repository. This summer, we conducted a preliminary analysis of the collection’s holdings to assess our progress in archiving UNT faculty research in support of our Open Access and Long-term Digital Stewardship policy as passed in 2012. As we do not subscribe to any current research information systems (CRIS), this analysis took the form of a census using current faculty senate data to understand who is and is not contributing to the repository. After looking at our contribution population, we also examined what resource types are contributed …

Beyond Electric Dreams: Instituting A Dam Program Where It Is Needed But Maybe Not Wanted, Gregory Johnson

Central Plains Network for Digital Asset Management

Digital content is created every second of everyday and can be found everywhere. And the need to preserve this content, as well as the have it available to your students, patrons, or faculty and staff is at a premium while budgets for DAM dwindle. And while the need and want for DAM is often there, the drive and funds to make it a reality sometimes is not.

This presentation will cover one such DAM implementation project at a Fortune 500 company, beginning with the vetting and purchasing of a DAM system through implementation and show how the lessons from its …

Mommma: Master Objects Migration And Metadata Mapping Activity, Daniel W. Noonan, Darnelle O. Melvin

Central Plains Network for Digital Asset Management

So you’ve got nearly 2 million digital files from 8 collecting units with minimum, scattered or unknown metadata—how do you prepare to migrate those objects into a digital preservation repository that acts as a “light archive” providing access to your digital collections? This presentation will delve into data wrangling efforts, the creation of workflows, and the challenges encountered while preparing digital resources for migration from a limited access FTP server into a preservation environment created in FEDORA, layered with Hydra heads for access and other functional requirements. We will discuss project planning, the de-duplication efforts, development of a collection assessment …

Quick-Start Guide To Digital Preservation For Audio, Sandy Rodriguez

Central Plains Network for Digital Asset Management

This presentation focuses on practical strategies and use of open-source tools in order to establish “good enough” preservation management practices for digital audio files. Using her experience at the Marr Sound Archives, University of Missouri—Kansas City, the presenter will discuss assessing current practices, identifying gaps, prioritizing, making recommendations, and selecting and implementing a suite of open-source tools to improve the preservation process. Tools demonstrated in the presentation are AVPreserve’s BWF MetaEdit, MDQC, and Fixity.

Digital Preservation Efforts At Usm, Elizabeth La Beaud

Central Plains Network for Digital Asset Management

The University of Southern Mississippi (USM) has steadily been working to improve its digital preservation infrastructure over the past four years. In 2013, with funding from a NEH Preservation Assistance Grant, consultants Tom Clareson and Liz Bishoff conducted a digital preservation readiness assessment and jump started USM’s education on the topic. Since then, USM has added geographically distributed backups, manual fixity checks, manual metadata logs, and manual file format migrations to its arsenal with varying degrees of success. The influx in needed manpower and technical infrastructure precipitated a financial commitment from the university and the purchase of a robust digital …

3d Model Creation And Management In An Academic Digital Repository, Marcia Mcintosh

Central Plains Network for Digital Asset Management

3D printing and scanning is new digital horizon for digital asset managers. Many fields have a history of utilizing 3D scanning and printing such as medicine, dentistry, art, entertainment, architecture, and archaeology. Now, many cultural heritage institution are also beginning to explore the unique benefits 3D models and prints can provide to constituents interested in their collections. The University of North Texas Digital Libraries embarked on a case study to gain a better understanding of 3D scanning and to determine its capacity to host and provide access to 3D models. This presentation will explore the workflows, metadata, and preservation of …

Common Management Gaps In The Life Cycle Of Digitized Objects, Jocelyn Wehr

Central Plains Network for Digital Asset Management

Presented from the perspective of someone responsible for creating the digital objects that will eventually be included in a digital preservation program, this poster session will identify common issues that make the management and preservation of digital objects more challenging. Digital preservation needs to be talked about within the digitization workflow, because it takes a lot of work to produce the best digital objects possible. We are often focused on the immediate use of the digital objects and less focused on their long-term use. Even with best practices in mind, there is often an immediate need (patron orders, for example) …

Numbers, Numbers, Numbers—Is It Working?! Meaningful Measurement Of Digital Collections, Allison Ringness

Central Plains Network for Digital Asset Management

After a digital project is completed and made available online, the work is not over: digital projects managers must quantify the value of these digital collections. There are a plethora of tools to measure usage, but inferring value from usage requires careful interpretation of the data. After interpretation, the results must be communicated effectively to administrators. This poster will identify sources of digital collection use data, identify pitfalls in these sources, explore ways to derive meaning from use data, and suggest strategies for communicating value measurements to library administrators.

This poster presentation is the first 15 minutes of video with …

Collaborating Across Workflows: Managing Creative Assets From Legacy Works, Patrice-Andre Prud'homme, Jennifer Hunt Johnson

Central Plains Network for Digital Asset Management

From the perspective of two distinct workflows, this presentation will illustrate how library departments, Digital Collections and Conservation collaborate on the production of digital assets. In essence, both digitization and analog preservation workflows aim to guarantee that collections are easily retrieved and usable. This case study will illustrate two examples. The first one is more linear yet regional; it aims to create digital assets to engage the community by means of crowdsourced transcription. The second one is hands-on, as it addresses the long-term research value of the physical material for use in classrooms by Special Collections. While these workflows may …

Eyes On The Prize: Delivering Archival Content With Synchronized Transcripts In Hydra, Irene Taylor, Shannon Davis

Central Plains Network for Digital Asset Management

Regarded as the definitive work on the Civil Rights Movement, the documentary series, Eyes on the Prize, has been seen by millions since its PBS debut in 1987. However, what remains unseen is the nearly 85 hours of interview outtakes that provide further insight into the series’ original stories of struggle, resistance, and perseverance. Through the Eyes on the Prize Digitization and Reassembly project, funded by the National Historical Publications and Records Commission, Washington University Libraries has made the complete, never-before-seen interviews and TEI XML encoded, synchronized transcripts freely accessible through its newly developed Hydra digital repository.

This session …

The Yellow Brick Road To Digitization: Two Small Kansas Colleges And Their Journey, Gloria Creed-Dikeogu, Danielle Dion

Central Plains Network for Digital Asset Management

In 2015, The Council of Independent Colleges (CIC) offered small private academic member colleges an opportunity to compete by writing collection proposals, for a three year grant digitizing teaching and research collections, funded by the Andrew C. Mellon Foundation. Forty-two CIC member teams were selected to participate in the Consortium on Digital Resources for Teaching and Research. Teams consisted of a librarian, and a faculty member, who worked with CIC and Artstor staff, using Artstor Shared Shelf to digitize proposed collections. Teams made digital collections accessible and usable in the classroom, wrote yearly project reports for CIC and attended yearly …

The James Merrill Digital Archive: Channeling The Collaborative Spirit(S), Shannon Davis, Joel Minor

Central Plains Network for Digital Asset Management

The James Merrill Papers, housed in Washington University Libraries Special Collections, contains manuscripts, drafts, and other materials from the renowned poet. In 2013, work began to digitize and deliver a selection of the Merrill Papers towards his epic poem, The Book of Ephraim. Because the Libraries’ already used Omeka digital exhibit software for a number of projects, the materials were delivered in an Omeka exhibit, The James Merrill Digital Archive. The process of transforming an archival collection into a digital exhibit required the expertise and input of many collaborators including library staff in Special Collections and Scholarly Publishing, and students …

Cloud-Based Learning Tools: Supporting The Invisible Learner (Silent Sufferers) With Socioeconomic Challenges, Lynita A. Robinson Emba, Jimmy Johnson

Southwestern Business Administration Teaching Conference

Today's students are learning at unprecedented speeds. There are a pockets of learners who may be isolated/silent sufferers who face tremendous socioeconomic challenges while seeking higher education. Providing cloud-based technology solutions to strengthen support services and family learning engagement through a series of student family portals will provide the support needed to make student learning opportunities family-based projects or community-based projects successful in graduation completion rates and job placement opportunities.

Making Scholarly Activity Available To The Masses: The Scaffolding Of Scholarship Throughout The Undergraduate Curriculum, Michael Savarese, Trent R. Brown, Carolyn Culbertson, Anna Carlin

Florida Statewide Symposium: Best Practices in Undergraduate Research

Florida Gulf Coast University’s Quality Enhancement Plan (QEP) focuses on improving student critical thinking, information literacy, and written communication. Rather than developing these skills through traditional methods (e.g., through senior-level, independent research), these learning outcomes are practiced through scholarly experiences. Traditional undergraduate scholarship manifests itself through terminal, senior capstone or research experiences. These, because of the economy of scale, typically reach a minority of students, often just honors students or those approached by faculty mentors. At FGCU, however, scholarly experiences are a part of the curriculum throughout the program of study, and scaffolded to build greater depth and sophistication. Presented …

How Much Do Monographs Cost? And Why Should We Care?, Nancy L. Maron, Charles Watkinson, Meredith Kahn, Shayna Pekala

Charleston Library Conference

What does it cost to make a high quality, digital monograph? What may sound like an obvious question turns out to be a very knotty one, driving to the heart of the essence of scholarly publishing today. It is particularly relevant in an environment where the potential of a sustainable open access (OA) business model for monographs is being explored. Two complementary studies funded by The Andrew W. Mellon Foundation in 2015 have explored this question to understand the costs involved in creating and disseminating scholarly books.

The team at Ithaka S+R studied the full costs of publishing monographs by …

User Privacy Suffers At The Hands Of Access Controls, Chad N. Hoye

KSU Proceedings on Cybersecurity Education, Research and Practice

With advancements in personal hand held devices, smaller more mobile computers, tablets, and the world’s population connected with social media the threat to the user’s privacy has been diminished. I will look at how access control policies have opened the proverbial door to user’s privacy being attacked and threatened. You will see examples of how users have to divulge personal information to get better service and even be monitored while at work to prevent intrusions in to the company.

Brain Betrayal: A Neuropsychological Categorization Of Insider Attacks, Rachel L. Whitman

KSU Proceedings on Cybersecurity Education, Research and Practice

Thanks to an abundance of highly publicized data breaches, Information Security (InfoSec) is taking a larger place in organizational priorities. Despite the increased attention, the threat posed to employers by their own employees remains a frightening prospect studied mostly in a technical light. This paper presents a categorization of insider deviant behavior and misbehavior based off of the neuropsychological foundations of three main types of insiders posing a threat to an organization: accidental attackers; neurologically “hot” malcontents, and neurologically “cold” opportunists.

Research On Problem Gambling Websites, Chang Boon Patrick Lee

International Conference on Gambling & Risk Taking

This is a continuation of a series of studies on problem gambling websites. It has been noted in prior studies that one avenue problem gamblers might look for help was to go online to perform a web search. Online help is practical as help can be located immediately and this can help to ease the gamblers’ concerns that they are left alone to handle their own problems. While there are some anecdotal evidences regarding the success of problem gambling websites, there have been few empirical studies that relate directly to the perceptions and usefulness of the websites for the problem …

Optimal Strategy For Gambling Pools, Aaron C. Brown

International Conference on Gambling & Risk Taking

In gambling pools, entrants submit predictions and the prizes are awarded to the prediction or predictions closest to actual outcomes. Some well-known examples are football pools (both the global and American game versions), toto, NCAA March Madness bracket pools and horse racing tournaments. For small pools with complete information about outcome probabilities, exact game theory optimal solutions are straightforward to compute. If there is also complete information about the number and strategy of other players, optimal exploitive strategies are even easier to derive. These problems have been treated in the literature.

This paper argues that the complete information approaches are …

Regulatory Barriers In The Field Of Gambling: How Much Virtuality Can A Bet Take?, Peter Naessens Mr.

International Conference on Gambling & Risk Taking

Bets are a special type of game of chance. In a certain sense, you could think of all games of chance as a bet (bet that the roulette ball comes to rest in number 7, betting on the correct result in the lottery etc.), but most countries have implemented a categorisation. A categorisation that is not only under pressure online, but just as much in the real world with the introduction of virtual bets.

In Belgium, virtual bets were accepted because bets are highly dependent on events, and players also like to make a bet when no events are taking …

A Public Health-Based Approach To German Gaming Regulation, Knut Walter, Gerhard Buehringer

International Conference on Gambling & Risk Taking

The current situation of the German gambling market can be characterized by an unrelated framework of different legal systems, different regulatory authorities and different control principles, and has led to (1) an increasing number of court decisions and information requests by European Commission questioning parts of that regulatory system, (2) public tolerance of illicit gambling, and consequently (3) a lack of consumer protection.

Taking RENO Model 1.0 and 2.0 seriously, a new and comprehensive regulatory framework based on common consumer protection standards for all types of gambling – land-based and online, state-owned and private operated – has been developed and …

Mandatory Pre-Commitment Loss Limits: Six Years’ Experience Shows It Works, Bjorn H. Hoffmann

International Conference on Gambling & Risk Taking

The Norwegian state owned company Norsk Tipping is a pioneer in the gambling indusrty with its secure player identification and mandatory registered play across all channels. Knowing who your player is and having a strong link between the player and his consumption of games across all channels (land based, EGM, web and mobile) is an important premise for having a credible responsible gaming platform.

Norsk Tipping introduced in 2009 EGM’s with both pre commitment tools and maximum loss limits. In 2014 we introduced our Internet casino with probably the best responsible gambling platform in the world, including mandatory loss limits. …

An Empirical Evaluation Of The Clubsnsw (Australia) Multi-Venue Self-Exclusion Program, Dylan A. Pickering, Alexander Blaszczynski, Sally Gainsbury, Rowan Cameron

International Conference on Gambling & Risk Taking

Few empirical studies have evaluated the effectiveness of self-exclusion programs. Research is required to identify factors contributing to decisions to enter and/or breach self-exclusion orders, or to self-excluded gamblers to seek additional treatment. Clinical characteristics of self-excluders remain relatively unknown in addition to factors that differentiate gamblers who do or do not breach. Limitations of current programs are that gamblers can self-exclude from only one or a limited number of venues. The Multi-venue Self-exclusion program, developed and implemented by ClubsNSW (Australia), is a centralised web-based system designed to help problem gamblers self exclude from up to 35 venues at a …

Monitoring Gambling Impacts In Massachusetts: Honing Strategies And Preventing Harm, Rachel A. Volberg, Amanda Houpt

International Conference on Gambling & Risk Taking

In November 2011, an Act Establishing Expanded Gaming in the Commonwealth of Massachusetts was signed into law (Chapter 194 of the Acts of 2011). This legislation permits casinos and slot parlors in Massachusetts under the regulatory auspices of the Massachusetts Gaming Commission (MGC). Section 71 of the Expanded Gaming Act requires the MGC to establish an annual research agenda to assist in understanding the effects of casino gambling in Massachusetts and in minimizing the negative impacts. Research activities launched thus far include a comprehensive study of the social and economic impacts of casino gambling in Massachusetts (SEIGMA), a cohort study …

Best Practices For Self-Exclusion Reinstatement And Renewal, Alex Price

International Conference on Gambling & Risk Taking

While many studies have examined self-exclusion few have focused on the processes through which gamblers return at the end of their agreements. In 2014, the RGC Centre for the Advancement of Best Practices examined voluntary self-exclusion reinstatement and renewal in an effort to develop evidence-informed best-practices for both land-based and online gambling operations. The presentation outlines the findings of the study and the recommended best practices for reintegration and ban renewal.

The study examined a range of practices around the world. In the end the study recommended an active reinstatement process in which all participants are required to apply to …

"Gravity Models" Applied To Projections For New Casinos: Techniques And Results, Will E. Cummings

International Conference on Gambling & Risk Taking

All developers of new casinos prepare, or have prepared for them, projections for the likely gaming-revenue performance of those casinos; in many cases; regulatory authorities in North America also require or commission independent third-party assessments of such performance. These projections are very frequently based on "gravity models," applying techniques pioneered by Reilly and Huff to analyze other retail activities in relation to the geographic distribution of competitors and potential customers. In this paper, I review roughly 80 examples of such applications from recent casino-licensing procedures in the U.S., and compare their results.

Ready, Set, And Go Back: The Role Of The Judiciary In Brazil’S Bingo Ban, Luiza Jobim Llm, Toni Williams

International Conference on Gambling & Risk Taking

Brazil, the host of the 2014 World Cup and the 2016 Olympics, is known for strong competitive traditions in sports and games. It is also one of only three G-20 countries (together with Saudi Arabia and Indonesia) that currently bans non-state provision of gambling products. Bingo was a notable exception to this prohibition, after enabling legislation was enacted in 1993, with the intention that proceeds would help fund national sports development. The game quickly became very popular but there were persistent questions about, and contestations over, the capacity of the regulatory framework to control the dual risks of exploitation of …