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Social and Behavioral Sciences Commons

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Business

Purdue University

Open Access Theses

Undergraduate students

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Full-Text Articles in Social and Behavioral Sciences

Impact Of Communication Appeals On Recycling Behaviors Among Undergraduate Students, Ning Zhu Aug 2016

Impact Of Communication Appeals On Recycling Behaviors Among Undergraduate Students, Ning Zhu

Open Access Theses

The present thesis aims to understand factors influencing student recycling behaviors, and to investigate effective communication approaches to increase such behaviors. An online survey was conducted to examine the relationships between student recycling frequency in different contexts, students’ attitudes toward the environment, barriers to their recycling, students’ perceptions of communication messages, and communication media they think to be effective. Descriptive statistics, ANOVAs, t-test, simple linear regressions, categorical multinomial logistic regression, and a chi-square test were conducted, and the data was collected from a large land-grant university in the Midwestern United States. A total of 537 questionnaires were answered.

The …


Gap Between Hospitality Employers' Demands And Hospitality Students' Perceptions Regarding Entry-Level Managers' Requirements In The United States, Yijun Huang Apr 2014

Gap Between Hospitality Employers' Demands And Hospitality Students' Perceptions Regarding Entry-Level Managers' Requirements In The United States, Yijun Huang

Open Access Theses

This study aims to identify the gap between recruiters and students regarding what knowledge, skills and abilities are most needed for graduates to secure entry-level managers in the hospitality industry. Previous literature used different approaches to attain a similar idea that students and recruiters do have different opinions, especially for those intrinsic or person-related characteristics. The researcher borrowed statements from different researchers and added two statements to make up the missing part of previous research and then combined, split and revised these statements to see whether students' thinking matched the industry's thinking. The results showed that recruiters generally ranked these …