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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

War, Media, And Memory: American Television News Coverage Of The Vietnam War, Brock J. Vaughan Nov 2020

War, Media, And Memory: American Television News Coverage Of The Vietnam War, Brock J. Vaughan

Bridges: An Undergraduate Journal of Contemporary Connections

Social and political impacts of television news coverage of the Vietnam War are often glorified and grossly overestimated. This paper argues that the role of the American media during the war did not directly affect public support for the war, nor did it profoundly impact American nationalism and military policy. Television news coverage did, however, influence how events were perceived and remembered. The commonly held belief that the American news media was directly responsible for the decline of public confidence in the U.S. government, ultimately contributing to the public’s distaste for any further involvement in Vietnam, is a narrow viewpoint …


Rugby League As A Televised Product In The United States Of America, Mike Morris Jul 2020

Rugby League As A Televised Product In The United States Of America, Mike Morris

College of Journalism and Mass Communications: Professional Projects

Rugby league is a form of rugby that is more similar to American football than its more globally popular cousin rugby union. This similarity to the United States of America’s most popular sport, that country’s appetite for sport, and its previous acceptance of foreign sports products makes rugby league an attractive product for American media outlets to present and promote.

Rugby league’s history as a working-class sport in England and Australia will appeal to American consumers hungry for grit and authenticity from their favorite athletes and teams. Established coverage of English soccer has paved the way for rugby league media …


Doing Gender: Cars And Culture In The United States, Adrian L. Zavala Jan 2020

Doing Gender: Cars And Culture In The United States, Adrian L. Zavala

Communication Senior Capstones

This qualitative research study aims to define and describe gender stereotypes and car culture. It will also explain how these stereotypes influence car culture and vice versa. This paper aims to explain how the mass media uses car culture in the United States and imposes gender stereotypes. The mass media I will be discussing includes but is not limited to commercials and magazine adverts. This paper asserts that by portraying what it means to be a man and what it means to be a woman, car companies build car culture and use pre-existing constructs of gender for marketing it. According …