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Social and Behavioral Sciences Commons

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Behavioral Economics

University of Nebraska - Lincoln

Department of Agricultural Economics: Dissertations, Theses, and Student Research

2019

Articles 1 - 2 of 2

Full-Text Articles in Social and Behavioral Sciences

Measuring Impacts Of Uncertainty, Irreversibility, And Loss Aversion On The Adoption Of Crop Canopy Sensors Among Nebraska Corn Producers, Brooks Ronspies Aug 2019

Measuring Impacts Of Uncertainty, Irreversibility, And Loss Aversion On The Adoption Of Crop Canopy Sensors Among Nebraska Corn Producers, Brooks Ronspies

Department of Agricultural Economics: Dissertations, Theses, and Student Research

Understanding barriers to adoption of Precision Agricultural Technologies (PATs) is important to the growth of agricultural productivity, efficiency, and sustainability. This thesis proposes and evaluates a model for estimating the impact of uncertainty, irreversibility, and loss aversion on producers’ adoption of crop canopy sensors in order to explain adoption behavior that contradicts previous expectations about the conditions necessary for technology adoption. The model is evaluated using estimated statistical distributions of price and field characteristics designed to match observations of actual corn and nitrogen prices, and of conventional and crop canopy sensor based nitrogen application. Results from this model using expected …


How Does Identifying As Gluten-Free Impact Information Choice Regarding The Gluten-Free Diet?, Pratiksha Baishya Aug 2019

How Does Identifying As Gluten-Free Impact Information Choice Regarding The Gluten-Free Diet?, Pratiksha Baishya

Department of Agricultural Economics: Dissertations, Theses, and Student Research

The market for gluten-free products is a multi-billion-dollar industry in the United States and has seen tremendous growth in the recent years. The retail sales of gluten-free foods in the United States almost tripled between 2011 and 2015, although rates of diagnosed gluten-related health problems have not risen. In addition to people who suffer from Celiac Disease, Wheat Allergy and Non-Celiac Gluten Sensitivity, there is a category or people known as PWAG (people who avoid gluten) who seem to have significantly contributed to this boom in the market for gluten-free foods. With more people choosing to adopt the gluten-free diet, …