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Full-Text Articles in Social and Behavioral Sciences
Purchasing Products To Make A Difference: A Study Of Corporate Social Responsibility, Gender, And Cosmetic Purchasing Behavior By College Students, Allegra Blomenberg
Purchasing Products To Make A Difference: A Study Of Corporate Social Responsibility, Gender, And Cosmetic Purchasing Behavior By College Students, Allegra Blomenberg
Honors Theses
The purpose of this study was to investigate gender differences that exist in the way corporate social responsibility (CSR) is perceived by college students and how this affects cosmetic purchasing behavior. Two other objectives included finding what drives millennial cosmetic purchasing behavior as a whole and the ways in which millennials are informed of companies’ corporate social responsibilities. Through analyses of interview data from fourteen college-age millennials, the study showed that non-binary participants more positively perceived CSR and actively bought from responsible brands. The male participant perceived CSR positively but had never been sure to purchase products from a brand …
Bat Meets Girl: Adapting The Dark Knight’S Love Life To The Big Screen, Brandon Bosch
Bat Meets Girl: Adapting The Dark Knight’S Love Life To The Big Screen, Brandon Bosch
Department of Sociology: Faculty Publications
It is no secret that Hollywood loves a good romance. What is perhaps sometimes overlooked however is how important romance and female characters are to male-dominated action films. Esma Kartal argues women and romance are deliberately placed into action films to create “romantic relief” and attract female viewers for greater crossover appeal.1 In addition to romance, Yvonne Tasker observes how women in action films serve as a witness for “the hero’s suffering” and humanity in action films.2 Finally, a classic use of women and romance in action films is that of the damsel-indistress, which continues to this day …
A Qualitative Study Of Changes In The Traditional Roles Of Housewives In Ibadan, Southwest Nigeria, Rowland Edet, Julianah Babajide, Oluwayimika Ekundina
A Qualitative Study Of Changes In The Traditional Roles Of Housewives In Ibadan, Southwest Nigeria, Rowland Edet, Julianah Babajide, Oluwayimika Ekundina
Department of Sociology: Faculty Publications
Although hinged on the principles of patriarchy, the Nigerian society has witnessed appreciable changes in the roles of women. This change is noticed in marriage particularly among married women or housewives. Thus, the phenomenon of full housewife is gradually fading away due to the joint influence of westernization, globalization, and modernization. Thus, this study delved into interrogating the various changes that have taken place in the traditional roles of housewives in selected locations in Ibadan. This study utilized a purely qualitative method of research because the subject matter focuses on making sense of meanings people attach to gender, gender roles, …