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Social and Behavioral Sciences Commons

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Arts and Humanities

Liberty University

Series

2021

Communication

Articles 1 - 2 of 2

Full-Text Articles in Social and Behavioral Sciences

Keeping Culture: An Evaluation Of Organizational Culture In The Multisite Church, Michael John Grayston Nov 2021

Keeping Culture: An Evaluation Of Organizational Culture In The Multisite Church, Michael John Grayston

Doctoral Dissertations and Projects

The purpose of this descriptive qualitative study was to explore the attendee perception of organizational culture, including the communication pathways, vision, and mission in the three common multisite church models: the local franchise model, the national franchise model, and the live teaching model. The study evaluated the attendee perception of the methods and strategies used by the multisite church to create and keep one unique culture in spite of their method, proximity, or demographics. The researcher attempted to evaluate these methods through a survey and face-to-face interviews with multisite church leaders from six different churches representing three different models. The …


Missional Social Media: Content And Strategies For Missions Organizations, Kathryn Larson May 2021

Missional Social Media: Content And Strategies For Missions Organizations, Kathryn Larson

Senior Honors Theses

Technology can be used in amazing and creative ways to spread the gospel and create community across borders. The Apostle Paul used the communication tool of his time, letters, to communicate with churches from a distance. Today’s tools include social media which, when used properly and with intent, can positively influence an organization in the name of the gospel. Missions organizations have an incredible opportunity to use strategies and content to create a viable social media ministry. Theories such as the Community Development Theory and various reception theories contribute to an understanding of two-way communication and engagement between organization and …