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Full-Text Articles in Social and Behavioral Sciences
A Study Of How Selected Public School Junior-High Students Perceive The Effect Of Popular Music On Classroom Behavior, Christopher Mc Allister
A Study Of How Selected Public School Junior-High Students Perceive The Effect Of Popular Music On Classroom Behavior, Christopher Mc Allister
Masters Theses
The objective of this study is to further the understanding of how junior-high students in the public schools perceive the effects of popular music on their behavior in the classroom. Two primary research questions serve as the foundation for this study. The first question investigates how themes disclosed in interviews of selected public school junior high students help to explain their personal perceptions of how popular music affects their behavior in the academic environment. The second question seeks to determine whether students that listen to a particular genre of popular music have different or similar perceptions of how music affects …
Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen
Masters Theses
Due to the influence of Coca-Cola on advertising, digital marketing, and marketing strategies, the present rhetorical analysis seeks to show the many aspects of digital media in the Company's present "Open Happiness" campaign. The study of the campaign seeks to show that the Company mission statement, Company values and the vision of The Coca-Cola Company are implemented into all of the different facets of the Open Happiness campaign, and in the context of Mood Management Theory, exude the overall theme of the campaign, happiness. The parts of the campaign that were analyzed were focused on the YouTube channels of The …
Disease, War, And Famine In The Sudan And Haiti: A Crisis Noticed And A Crisis Ignored, Melissa Whalen
Disease, War, And Famine In The Sudan And Haiti: A Crisis Noticed And A Crisis Ignored, Melissa Whalen
Masters Theses
The media acts as a gatekeeper and decides what material to cover and what not to cover. In order to better understand why one disaster receives media coverage and another crisis is virtually unnoticed by the media, the motives behind covering one story over another is analyzed in this study. Three major American newspaper articles concerning the Haitian earthquake and the crisis in Darfur are examined in order to discover the media's motives for covering Haiti over Darfur.