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Full-Text Articles in Social and Behavioral Sciences

A Study Of How Selected Public School Junior-High Students Perceive The Effect Of Popular Music On Classroom Behavior, Christopher Mc Allister Aug 2013

A Study Of How Selected Public School Junior-High Students Perceive The Effect Of Popular Music On Classroom Behavior, Christopher Mc Allister

Masters Theses

The objective of this study is to further the understanding of how junior-high students in the public schools perceive the effects of popular music on their behavior in the classroom. Two primary research questions serve as the foundation for this study. The first question investigates how themes disclosed in interviews of selected public school junior high students help to explain their personal perceptions of how popular music affects their behavior in the academic environment. The second question seeks to determine whether students that listen to a particular genre of popular music have different or similar perceptions of how music affects …


An Exploration Of The Impact That Postmodernism Has On Competition In Sport, Shara Crow Jul 2013

An Exploration Of The Impact That Postmodernism Has On Competition In Sport, Shara Crow

Masters Theses

The purpose of this study is to explore the impact that postmodernism has on competition in sport. Previous studies compartmentalized social thought and competition in sport. This study appreciates that the two are connected, and it is through this connectedness that the impact emerges. By describing, finding, and analyzing relationships through text as well as notating text iteratively, it was found through a postmodernist critical awareness to meta-narratives that sport is expressed in two main themes: (a) identity (b) and hierarchy/authority. Moreover, both of these themes are interrelated to social interaction. These findings indicate that social interpretation impacts the complex …


For Want Of Sloops, Water Casks, And Rum: The Difficulties Of Logistics In The Canadian Theater Of The Seven Years War, Daniel Bazan May 2013

For Want Of Sloops, Water Casks, And Rum: The Difficulties Of Logistics In The Canadian Theater Of The Seven Years War, Daniel Bazan

Masters Theses

The thesis examines the various difficulties with logistics the British needed to overcome in Canada during the Seven Years War and those who helped . Without the necessary supplies and provisions for frontier campaigning, Britain would have lost the war. The thesis provides primary accounts of the geography during the war, various logistical factors, and the men that helped provide the necessary materials for the successful outcome of the British offensive in Canada.


Hangin' With Judas: A Narrative Analysis Of Stephen Adly Guirgis's 'The Last Days Of Judas Iscariot', Constance Falconer Apr 2013

Hangin' With Judas: A Narrative Analysis Of Stephen Adly Guirgis's 'The Last Days Of Judas Iscariot', Constance Falconer

Masters Theses

Stephen Adly Guirgis has created an era-melting play, The Last Days of Judas Iscariot, which explores the timeless debate between divine mercy and free will. A systematic application of Walter R. Fisher's narrative analysis, through form identification and a functional analysis, determined how Guirgis accomplishes persuasion. This qualitative study focused on Guirgis's narrative, using Walter R. Fisher's narrative paradigm as a framework to answer the research question(s): (1) If Guirgis's ideology and created world in The Last Days of Judas Iscariot are foreign and imagined, how is narrative probability and narrative fidelity achieved?; and, (2) How does Guirgis persuade his …


The Tweet's The Thing: Exploring The Intersection Of Social Media And Broadway, Hilary Sutton Apr 2013

The Tweet's The Thing: Exploring The Intersection Of Social Media And Broadway, Hilary Sutton

Masters Theses

In 2009 the little known Broadway musical Next to Normal rose to fame through the aid of an unprecedented Twitter campaign conducted by Situation Interactive, a digital marketing agency. The Next to Normal Twitter account gathered over one million followers throughout a six-week campaign in which the Situation Interactive team joined forces with the book writer and lyricist of Next to Normal to recreate the plot in one hundred and forty-character snippets. By analyzing the data collected the researcher cultivates a collection of best practices for running a successful Twitter marketing campaign for a live experience.


Revolutionary Betrayal: The Fall Of King George Iii In The Experience Of Politicians, Planters, And Preachers, Benjamin J. Barlowe Apr 2013

Revolutionary Betrayal: The Fall Of King George Iii In The Experience Of Politicians, Planters, And Preachers, Benjamin J. Barlowe

Masters Theses

When describing the imperial crisis of 1763-1776 between the British government and the American colonists, historians often refer to Great Britain as a united entity unto itself, a single character in the imperial conflict. While this offers rhetorical benefits, it oversimplifies the complex constitutional relationship between the American periphery and the British center. Instead, the path to independence is a story of how Americans rejected the authority of each part of the central British government in turn. Americans drew a clear distinction between protesting the authority of the British Parliament and that of King George III himself. Rather than recalling …


Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis Apr 2013

Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis

Masters Theses

In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …


A Nation In Its Prime: A Pentadic Study Of Walt Disney World's Main Street, U.S.A., Casey Guise Apr 2013

A Nation In Its Prime: A Pentadic Study Of Walt Disney World's Main Street, U.S.A., Casey Guise

Masters Theses

The purpose of this paper is to consider the entrance to Walt Disney World, Main Street, U.S.A., as a rhetorical text and apply Kenneth Burke's dramatistic pentad. Background is provided on rhetorical theory and The Disney Company. Meanings are derived from messages interpreted using semiotics and symbolic interaction within the location. The significance of Main Street, U.S.A., as a replica of historic architecture and an illustration of revival architecture in creating emotive messages is discussed. Further discussion includes the implications of this study on corporations and the field of rhetorical studies in addition to suggestions for further research.


"It's Just That For The First Time, I Feel... Wicked": A Rhetorical Analysis Of Wicked's Elphaba Using Kenneth Burke's Guilt-Purification-Redemption Cycle, Patricia Foreman Apr 2013

"It's Just That For The First Time, I Feel... Wicked": A Rhetorical Analysis Of Wicked's Elphaba Using Kenneth Burke's Guilt-Purification-Redemption Cycle, Patricia Foreman

Masters Theses

The purpose of this study was to examine the Broadway production, Wicked, and more specifically, the character of Elphaba, or the Wicked Witch of the West. The study utilized Kenneth Burke's theory of the guilt-purification-redemption cycle, and considered Elphaba's journey between the three steps of Burke's cycle. In order to understand this journey better, the researcher considered various facets of the show, including the script, lyrics, costuming, including attire and make-up, and interactions with other characters in the production. Elphaba's causes of guilt, including her mother's death, her relationship with Glinda, her cause in working with Animals, and failed magic …


Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen Apr 2013

Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen

Masters Theses

Due to the influence of Coca-Cola on advertising, digital marketing, and marketing strategies, the present rhetorical analysis seeks to show the many aspects of digital media in the Company's present "Open Happiness" campaign. The study of the campaign seeks to show that the Company mission statement, Company values and the vision of The Coca-Cola Company are implemented into all of the different facets of the Open Happiness campaign, and in the context of Mood Management Theory, exude the overall theme of the campaign, happiness. The parts of the campaign that were analyzed were focused on the YouTube channels of The …


Disease, War, And Famine In The Sudan And Haiti: A Crisis Noticed And A Crisis Ignored, Melissa Whalen Apr 2013

Disease, War, And Famine In The Sudan And Haiti: A Crisis Noticed And A Crisis Ignored, Melissa Whalen

Masters Theses

The media acts as a gatekeeper and decides what material to cover and what not to cover. In order to better understand why one disaster receives media coverage and another crisis is virtually unnoticed by the media, the motives behind covering one story over another is analyzed in this study. Three major American newspaper articles concerning the Haitian earthquake and the crisis in Darfur are examined in order to discover the media's motives for covering Haiti over Darfur.


Kachin Sound Instruments Within The Context Of The Kachin Baptist Convention Of Northern Burma: History, Classification, And Uses, Walter Brath Apr 2013

Kachin Sound Instruments Within The Context Of The Kachin Baptist Convention Of Northern Burma: History, Classification, And Uses, Walter Brath

Masters Theses

This organology identifies and describes the Kachin's sound instruments, classifies them according to the Hornbostel-Sachs' system, and considers evidence of an indigenous classification scheme. Very little research exists to date on the music of the Kachin peoples of Northern Burma. This paper cites the only known indigenous organology and is the first English language study to extrapolate evidence into an emergent classification system. This qualitative study is based on ethnographic interviews, the minimal literature available on the topic, and participant observation drawn from fieldwork conducted in the Kachin State of Northern Burma (modern day Myanmar) during the months of May …


"The Jaws Of Proprietary Slavery": The Pennsylvania Assembly's Conflict With The Penns, 1754-1768, Steven Deyerle Apr 2013

"The Jaws Of Proprietary Slavery": The Pennsylvania Assembly's Conflict With The Penns, 1754-1768, Steven Deyerle

Masters Theses

In late 1755, the vituperative Reverend William Smith reported to his proprietor Thomas Penn that there was "a most wicked Scheme on Foot to run things into Destruction and involve you in the ruins." The culprits were the members of the colony's unicameral legislative body, the Pennsylvania Assembly (also called the House of Representatives). The representatives held a different opinion of the conflict, believing that the proprietors were the ones scheming, in order to "erect their desired Superstructure of despotic Power, and reduce to a State of Vassalage and Slavery, some of His majesty's most faithful and loyal Subjects." The …


The Ministry Of Economic Warfare: Anglo-American Relations 1939-1941, Jonathan Davis Apr 2013

The Ministry Of Economic Warfare: Anglo-American Relations 1939-1941, Jonathan Davis

Masters Theses

An exploration of Anglo-American relations beginning in the interwar period to American involvement in World War II. This thesis explores the actions of the Ministry of Economic Warfare and how it affected Anglo-American relations before American commitment to the allied cause. It highlights the existing economic contention that existed between Great Britain and America before the conflict and acknowledges that the Britain and American alliance that is enjoyed today was not inevitable or necessarily desired by either nation. It demonstrates through the actions of the British Ministry of Economic Warfare the paradigm shift in Great Britain concerning the preservation of …