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Bowling Green State University

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Market Research On Student Concert Attendance At Bgsu's College Of Musical Arts, Mary Solomon May 2019

Market Research On Student Concert Attendance At Bgsu's College Of Musical Arts, Mary Solomon

Honors Projects

Bowling Green State University boasts a well established College of Musical Arts which holds concerts performed by esteemed faculty, prestigious guest artists, and students. The school hosts these events in Kobacker Hall and Bryan Recital Hall which can accommodate up to 800 and 250 audience members, respectively. However, performances in Kobacker hall only fill one- fourth of the 800 seats, on average. Why is this so? This project aims to investigate the factors that influence students’ decisions to attend concerts at the College of Musical Arts (CMA). By methodology of survey research and statistical analysis, this project will look into …