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Base-Package Recommendation Framework Based On Consumer Behaviours In Iptv Platform, Kuruparan Shanmugalingam, Ruwinda Ranganayanke, Chanka Gunawardhaha, Rajitha Navarathna Nov 2020

Base-Package Recommendation Framework Based On Consumer Behaviours In Iptv Platform, Kuruparan Shanmugalingam, Ruwinda Ranganayanke, Chanka Gunawardhaha, Rajitha Navarathna

Research Collection School Of Computing and Information Systems

Internet Protocol TeleVision (IPTV) provides many services such as live television streaming, time-shifted media, and Video On Demand (VOD). However, many customers do not engage properly with their subscribed packages due to a lack of knowledge and poor guidance. Many customers fail to identify the proper IPTV service package based on their needs and to utilise their current package to the maximum. In this paper, we propose a base-package recommendation model with a novel customer scoring-meter based on customers behaviour. Initially, our paper describes an algorithm to measure customers engagement score, which illustrates a novel approach to track customer engagement …