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Full-Text Articles in Physical Sciences and Mathematics
Integrating Moral Norms And Stewardship Identity Into The Theory Of Planned Behavior To Understand Altruistic Conservation Behavior Among Hunters In Southwestern Utah (Usa), Jacob C. Richards, Zachary D. Miller, Russell Norvell, Jordan W. Smith
Integrating Moral Norms And Stewardship Identity Into The Theory Of Planned Behavior To Understand Altruistic Conservation Behavior Among Hunters In Southwestern Utah (Usa), Jacob C. Richards, Zachary D. Miller, Russell Norvell, Jordan W. Smith
Environment and Society Faculty Publications
We integrate moral norms and stewardship identity into the Theory of Planned Behavior (TPB) to predict the use of non-lead ammunition in the California condor recovery zone of southwestern Utah. Data were collected from licensed hunters via an online survey. Structural equation models of the TPB without and with the moral norms and stewardship identity constructs were compared to evaluate the utility of integrating these constructs into the TPB. Moral norms did have a significant direct influence on hunters’ behavioral intentions. Both moral norms and stewardship identity had significant indirect influences on behavioral intentions via the core constructs of the …
Getting Lead Off The Landscape: A Theory And Data-Driven Approach To Increase Non-Lead Ammunition Use Among Hunters In The California Condor Range Of Utah (Usa), Jacob C. Richards, Jordan W. Smith
Getting Lead Off The Landscape: A Theory And Data-Driven Approach To Increase Non-Lead Ammunition Use Among Hunters In The California Condor Range Of Utah (Usa), Jacob C. Richards, Jordan W. Smith
Environment and Society Faculty Publications
The leading cause of mortality in California condors (condors) is lead poisoning, which occurs when condors ingest lead-based ammunition left in carcasses. As a critically endangered species with approximately 100 individuals remaining in the American southwest, increasing the adoption of non-lead ammunition is essential to the recovery of the species. In Utah, the Division of Wildlife Resources (DWR) uses communication with hunters as the primary tool for increasing the adoption of non-lead ammunition in southwestern Utah. In this research, we use social science theory and data collected from a survey of hunters throughout the region to develop a strategic communication …