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Three Essays On The Role Of It In Environmental Sustainability: Motivating Individuals To Use Green It, Enhancing Their User Experience, And Promoting Electricity Conservation, Abdullah Al Bizri
Theses and Dissertations
This dissertation focuses on the role of IT in environmental sustainability and electricity conservation through three research essays. The first essay makes a case for behavior research, with the focus on individuals' use of Green IT. Moreover, environmental studies lack a coherent theory that could identify the motivators of Green-IT beliefs. We develop the hedonic motivation theory, which synthesizes theoretical and philosophical thoughts on hedonism with concepts from environmental research. Using this theory, we develop a conceptual model that identifies the motivators of context-specific beliefs, attitudes, and uses of Green IT. We theorize that there are significant generational differences in …