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Full-Text Articles in Physical Sciences and Mathematics

Leveraging Social Context For Searching Social Media, Marc Smith, Vladimir Barash, Lise Getoor, Hady W. Lauw Oct 2008

Leveraging Social Context For Searching Social Media, Marc Smith, Vladimir Barash, Lise Getoor, Hady W. Lauw

Research Collection School Of Computing and Information Systems

The ability to utilize and benefit from today's explosion of social media sites depends on providing tools that allow users to productively participate. In order to participate, users must be able to find resources (both people and information) that they find valuable. Here, we argue that in order to do this effectively, we should make use of a user's "social context". A user's social context includes both their personal social context (their friends and the communities to which they belong) and their community social context (their role and identity in different communities).


Do Online Reviews Affect Product Sales? The Role Of Reviewer Characteristics And Temporal Effects, Nan Hu, Ling Liu, Jennifer Zhang Sep 2008

Do Online Reviews Affect Product Sales? The Role Of Reviewer Characteristics And Temporal Effects, Nan Hu, Ling Liu, Jennifer Zhang

Research Collection School Of Computing and Information Systems

Online product reviews provided by consumers who previously purchased products have become a major information source for consumers and marketers regarding product quality. This study extends previous research by conducting a more compelling test of the effect of online reviews on sales. In particular, we consider both quantitative and qualitative aspects of online reviews, such as reviewer quality, reviewer exposure, product coverage, and temporal effects. Using transaction cost economics and uncertainty reduction theories, this study adopts a portfolio approach to assess the effectiveness of the online review market. We show that consumers understand the value difference between favorable news and …


On Profiling Blogs With Representative Entries, Jinfeng Zhuang, Steven C. H. Hoi, Aixin Sun Jul 2008

On Profiling Blogs With Representative Entries, Jinfeng Zhuang, Steven C. H. Hoi, Aixin Sun

Research Collection School Of Computing and Information Systems

With an explosive growth of blogs, information seeking in blogosphere becomes more and more challenging. One example task is to find the most relevant topical blogs against a given query or an existing blog. Such a task requires concise representation of blogs for effective and efficient searching and matching. In this paper, we investigate a new problem of profiling a blog by choosing a set of m most representative entries from the blog, where m is a predefined number that is application-dependent. With the set of selected representative entries, applications on blogs avoid handling hundreds or even thousands of entries …