Physical Sciences and Mathematics Commons^™

Information Systems Strategies For Small And Medium Size Enterprise Sustainability, Oluseyi Solomon Awotayo

Walden Dissertations and Doctoral Studies

Small and medium size business owners who do not use information systems effectively degrade business models, reduce customer value, and diminish the prospects for business stability, profitability, and growth. Grounded in the resource based view framework, the purpose of this qualitative multiple-case study was to explore the information systems strategies small business owners used to sustain their business beyond 5 years. A purposeful sample of 5 owners of 5 different small and medium sized businesses in the state of Texas participated in the study. Data were collected via semistructured, face-to-face interviews, company documents, and member checking. Data were analyzed using …