Physical Sciences and Mathematics Commons^™

Profit-Maximizing Firm Investments In Customer Information Security, Yong Yick Lee, Robert J. Kauffman, Ryan Sougstad

Research Collection School Of Computing and Information Systems

When a customer interacts with a firm, extensive personal information often is gathered without the individual's knowledge. Significant risks are associated with handling this kind of information. Providing protection may reduce the risk of the loss and misuse of private information, but it imposes some costs on both the firm and its customers. Nevertheless, customer information security breaches still may occur. They have several distinguishing characteristics: (1) typically it is hard to quantify monetary damages related to them; (2) customer information security breaches may be caused by intentional attacks, as well as through unintentional organizational and customer behaviors; and (3) …