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Full-Text Articles in Medicine and Health Sciences
Media Influence On Drive For Thinness And Drive For Muscularity, Mary Pritchard, Brooke Cramblitt
Media Influence On Drive For Thinness And Drive For Muscularity, Mary Pritchard, Brooke Cramblitt
Psychological Sciences Faculty Publications and Presentations
The present study investigated relationships between media influence (exposure, self-comparison to media ideals and internalization of media messages, societal pressure to have the perfect body, using media as a source of information about how to achieve a certain body ideal) and drive for thinness and drive for muscularity in 311 male and female undergraduates at a university in the Rocky Mountain region of the United States. We hypothesized that drive for thinness and drive for muscularity in both women and men would relate to body comparison/internalization, societal pressure, use of media for information, magazine consumption and television viewing. We also …
Media's Influence On The Drive For Muscularity In Undergraduates, Brooke Cramblitt, Mary Pritchard
Media's Influence On The Drive For Muscularity In Undergraduates, Brooke Cramblitt, Mary Pritchard
Psychological Sciences Faculty Publications and Presentations
Although research has found that body ideals presented by the media influence women's body dissatisfaction, less is known about media's influence on men's body satisfaction. An online survey examining media use, the drive for muscularity, and internalization of appearance and body shape ideals was given to a sample of 311 participants comprised of both men and women. Results indicated (a) the more time men and women reported watching television, the higher their reported drive for muscularity (b) total hours of viewing sports-related, image-focused, and entertainment television related to increased drive for muscularity in women (c) drive for muscularity in men …