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- Cigarette Marketing and Advertising (22)
- Character and Consequences of Advertising (9)
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Articles 1 - 30 of 39
Full-Text Articles in Medicine and Health Sciences
Is Food Marketing Making Us Fat? Fat Cats Vs Dogmatists., Stephen S. Holden
Is Food Marketing Making Us Fat? Fat Cats Vs Dogmatists., Stephen S. Holden
Stephen S Holden
For many, it seems obvious that food marketing is making us fat. The anger and outrage that was once evoked by tobacco companies is now being repackaged and aimed at ‘Big Food’ (Hennessy, 2014). But is it justified, is food marketing the cause of obesity? And in any case, does outrage and dogmatism help solve the problem? This paper suggests that blaming the marketers, both Big Food and "lazy leisure", is a disputable claim, and dangerously shifts responsibility from individuals to external agents.
Retention Of New Graduate Gen Y Nurses, Joyce K. Kutin
Retention Of New Graduate Gen Y Nurses, Joyce K. Kutin
Joyce K Kutin RN, MSN, MOL
The purpose of this paper is to review the research of new residency programs on Generation Y retention and the quality implications that influence the organization. General orientation of all nurses upon hire has been the standard practice with preceptoring of senior nurses from the individual units. The process of each unit’s orientation and standards was different without respect to the individual nurse’s experience. Prior to the implementation of the Nurse Residency program for new graduate generation y nurses, the turnover rate within the first year was greater than 50 percent. Health care organizations and their leaders need to anticipate …
More Than Meets The Eye: The Import Of Retail Cigarette Merchandising, Richard W. Pollay
More Than Meets The Eye: The Import Of Retail Cigarette Merchandising, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Considering The Evidence, No Wonder The Court Upheld Canada's Regulation Of Cigarette Advertising, Richard W. Pollay
Considering The Evidence, No Wonder The Court Upheld Canada's Regulation Of Cigarette Advertising, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Export Ads Are Extremely Expert, Eh?, Richard W. Pollay
Export Ads Are Extremely Expert, Eh?, Richard W. Pollay
Richard W. Pollay
No abstract provided.
A Premiere Example Of The Illusion Of Harm Reduction Cigarettes In The 1990s, Richard W. Pollay
A Premiere Example Of The Illusion Of Harm Reduction Cigarettes In The 1990s, Richard W. Pollay
Richard W. Pollay
No abstract provided.
How Cigarette Advertising Works: Rich Imagery And Poor Information, Richard W. Pollay
How Cigarette Advertising Works: Rich Imagery And Poor Information, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Targeting Of Asian Americans And Pacific Islanders By The Tobacco Industry: Results From The Minnesota Tobacco Document Depository, Richard W. Pollay
Targeting Of Asian Americans And Pacific Islanders By The Tobacco Industry: Results From The Minnesota Tobacco Document Depository, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Targeting Youth And Concerned Smokers: Evidence From Canadian Tobacco Industry Documents, Richard W. Pollay
Targeting Youth And Concerned Smokers: Evidence From Canadian Tobacco Industry Documents, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Exposing Mr. Butts: Tricks Of The Trade: Discoveries And Disclosures In The Tobacco Documents, Richard W. Pollay
Exposing Mr. Butts: Tricks Of The Trade: Discoveries And Disclosures In The Tobacco Documents, Richard W. Pollay
Richard W. Pollay
No abstract provided.
The Unscientific Perspective Of The Tobacco Industry Research Committee [1954], Richard W. Pollay
The Unscientific Perspective Of The Tobacco Industry Research Committee [1954], Richard W. Pollay
Richard W. Pollay
No abstract provided.
Bah, Humbug!, Richard W. Pollay
Hacks, Flacks And Counter-Attacks: Cigarette Advertising, Sponsored Research And Controversies, Richard W. Pollay
Hacks, Flacks And Counter-Attacks: Cigarette Advertising, Sponsored Research And Controversies, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Deadly Targeting Of Women In Promoting Cigarettes, Richard W. Pollay
Deadly Targeting Of Women In Promoting Cigarettes, Richard W. Pollay
Richard W. Pollay
No abstract provided.
The Last Straw? Cigarette Advertising And Realized Market Shares Among Youths And Adults, 1979-1993,, Richard W. Pollay
The Last Straw? Cigarette Advertising And Realized Market Shares Among Youths And Adults, 1979-1993,, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Below The Belt Cigarette Advertising, Richard W. Pollay
Below The Belt Cigarette Advertising, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Targeting Tactics In Selling Smoke: Youthful Aspects Of 20th Century Cigarette Advertising, Richard W. Pollay
Targeting Tactics In Selling Smoke: Youthful Aspects Of 20th Century Cigarette Advertising, Richard W. Pollay
Richard W. Pollay
No abstract provided.
The Cowboy And Camel Are Strange (Poem), Richard W. Pollay
The Cowboy And Camel Are Strange (Poem), Richard W. Pollay
Richard W. Pollay
No abstract provided.
Exposure Of Youth To U.S. Cigarette Broadcast Advertising In The 1960s, Richard W. Pollay
Exposure Of Youth To U.S. Cigarette Broadcast Advertising In The 1960s, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Promises, Promises: Self-Regulation Of Us Cigarette Broadcast Advertising In The 1960s, Richard W. Pollay
Promises, Promises: Self-Regulation Of Us Cigarette Broadcast Advertising In The 1960s, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Pertinent Research And Impertinent Opinion: On Our Contributions To The Cigarette Advertising Public Policy Debates, Richard W. Pollay
Pertinent Research And Impertinent Opinion: On Our Contributions To The Cigarette Advertising Public Policy Debates, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Here's The Beef: Factors, Determinants And Segments In Consumer Criticism Of Advertising, Richard W. Pollay
Here's The Beef: Factors, Determinants And Segments In Consumer Criticism Of Advertising, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Separate, But Not Equal: Racial Segmentation In Cigarette Advertising, Richard W. Pollay
Separate, But Not Equal: Racial Segmentation In Cigarette Advertising, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Propaganda, Puffing And The Public Interest: The Scientific Smoke Screen For Cigarettes, Richard W. Pollay
Propaganda, Puffing And The Public Interest: The Scientific Smoke Screen For Cigarettes, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Advertising Sexism Is Forgiven, But Not Forgotten: Historical, Cross-Cultural And Individual Differences In Criticism And Purchase Boycott Intentions, Richard W. Pollay
Advertising Sexism Is Forgiven, But Not Forgotten: Historical, Cross-Cultural And Individual Differences In Criticism And Purchase Boycott Intentions, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Advertising And Cultural Values: Reflections In The Distorted Mirror, Richard W. Pollay
Advertising And Cultural Values: Reflections In The Distorted Mirror, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Filter, Flavor ... Flim-Flam, Too!: Cigarette Advertising Content And Its Regulation, Richard W. Pollay
Filter, Flavor ... Flim-Flam, Too!: Cigarette Advertising Content And Its Regulation, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Keeping Advertising From Going Down In History - Unfairly, Richard W. Pollay
Keeping Advertising From Going Down In History - Unfairly, Richard W. Pollay
Richard W. Pollay
No abstract provided.
The History Of Advertising Archives: The Confessions Of A Pac-Rat, Richard W. Pollay
The History Of Advertising Archives: The Confessions Of A Pac-Rat, Richard W. Pollay
Richard W. Pollay
No abstract provided.
The Distorted Mirror: Reflections On The Unintended ConSeQuences Of Advertising, Richard W. Pollay
The Distorted Mirror: Reflections On The Unintended ConSeQuences Of Advertising, Richard W. Pollay
Richard W. Pollay
No abstract provided.