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Articles 1 - 4 of 4
Full-Text Articles in Medicine and Health Sciences
More Than Meets The Eye: The Import Of Retail Cigarette Merchandising, Richard W. Pollay
More Than Meets The Eye: The Import Of Retail Cigarette Merchandising, Richard W. Pollay
Richard W. Pollay
No abstract provided.
Outsourcing The Packaging Function, Rihaz Z. Chughatta
Outsourcing The Packaging Function, Rihaz Z. Chughatta
Rihaz Z Chughatta
If you are currently working in the packaging department of a major corporation in the pharmaceutical, food or consumer products industry, you have probably been exposed to some form of outsourcing, which is a global trend that has emerged over the past decade, and continues to evolve, within the packaging field.
Why Manage Terminology? Ten Quick Answers, Uwe Muegge
Why Manage Terminology? Ten Quick Answers, Uwe Muegge
Uwe Muegge
Terminology management is a hot topic these days. At the tcworld conference 2006, terminology had its own forum with hundreds of participants. And a number of highly visible institutions like the LISA Terminology Special Interest Group (SIG) has been evangelizing the development and use of standardized terminology in the business world for many years.
Disciplining Words: What You Always Wanted To Know About Terminology Management, Uwe Muegge
Disciplining Words: What You Always Wanted To Know About Terminology Management, Uwe Muegge
Uwe Muegge
Terminology management enables organizations of any size to use the same terms consistently within and across the communication types that accompany a product or service. Typical communication types include specifications, drawings, GUI, software strings, help systems, technical documentation, marketing materials, regulatory submissions, etc. As multiple authors typically contribute to these communications, terminology management is the most efficient solution for ensuring that the organization speaks with one voice.