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Organizational Effectiveness Measures And Their Relationship To Donor Contributions, James T. Morton, Chris Hanna
Organizational Effectiveness Measures And Their Relationship To Donor Contributions, James T. Morton, Chris Hanna
Kinesiology and Health Science Faculty Publications
The purpose of this study was to examine the relationship between organizational effectiveness measures and donor contributions for National Collegiate Athletic Association Division I athletic departments. For this study, donor contributions were used as a proxy for donors’ perception of organizational effectiveness for these athletic departments. Using a combination of the goals attainment model (Price, 1972) and the strategic constituencies model (Connolly, Conlon, & Deutsch, 1980) the effectiveness measures used were athletic performance, student athlete welfare, and student athlete academic success. The whole of Division I, as well as the three subdivisions, were examined for the five-year period from 2013 …