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Physiological Arousal During Couple Financial Discussions As A Precursor To Seeking Financial Planning Help, Megan R. Ford, John Grable, Michelle Kruger, Alycia Degraff

Journal of Financial Therapy

There continues to be a great need for financial guidance within American households, yet the utilization of professional financial help, despite its growing accessibility, is low. It has been suggested that physiological arousal is an important factor that influences help-seeking behaviors. This paper tests the hypothesis that help-seeking intentions at the couple level are shaped in part by physiological arousal within the couple. Although exploratory, findings suggest the greater the joint level of arousal, the more likely a couple will be to report an intention to meet with a financial planner. Couples who experience a higher level of arousal during …