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Full-Text Articles in Life Sciences

Prioritization Of Scientific Sources Of Water Information: The Effect Knowledge, Beliefs, And Political Identity, Sadie Hundemer Sep 2023

Prioritization Of Scientific Sources Of Water Information: The Effect Knowledge, Beliefs, And Political Identity, Sadie Hundemer

Journal of Applied Communications

Scientists are reported to be more trusted than other information sources; yet, on essential water facts, people sometimes reject what they perceive water scientists to believe in favor of other belief determinants. This study examines the factors that affect the difference in people's stated willingness to reconsider their water beliefs in response to information provided by scientists relative to information provided by other sources. Regression analysis of responses provided by 806 Florida and Georgia residents found water science knowledge to be a consistently strong influencer of the gap in reliance on scientific information providers relative to other sources. This result …


“You Call That Meat?” Investigating Social Media Conversations And Influencers Surrounding Cultured Meat, Annie R. Specht, Joy N. Rumble, Emily B. Buck Feb 2020

“You Call That Meat?” Investigating Social Media Conversations And Influencers Surrounding Cultured Meat, Annie R. Specht, Joy N. Rumble, Emily B. Buck

Journal of Applied Communications

Cultured meat has yet to reach store shelves but is nonetheless a growing issue for consumers, producers, and government regulators, many of whom have taken to social media to discuss it. Using a conceptual framework of social cognitive theory and issues management, this qualitative content analysis investigated social-media discourse surrounding the topic of cultured meat in the United States by describing the content of the discussion in late 2018 and identifying individual influencers and communities of influencers engaged in the discussion. Data were collected from Twitter using listening platform Sysomos MAP. The thematic analysis revealed eight themes: legality and marketing …


A Content Analysis Of Extension’S Presence On 1890 Land-Grant University Websites, Garrett M. Steede, Laura Fischer, Diane C. Meyer, Courtney Meyers Mar 2018

A Content Analysis Of Extension’S Presence On 1890 Land-Grant University Websites, Garrett M. Steede, Laura Fischer, Diane C. Meyer, Courtney Meyers

Journal of Applied Communications

The 1890s land-grant university was established to provide the tripartite mission of education, outreach, and research to rural and urban audiences. However, it is challenging to complete this mission if the Extension aspect of an 1890 university is not easily found through online media. The purpose of this study was to evaluate the online presence and technology presence of 1890 land-grant Extension programs on their respective university and college (or equivalent) websites. This content analysis of 18 land-grant universities found only one university had a direct click from the university homepage to the Extension homepage while 10 of the 19 …