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Perceptions And Use Of Canada's Food Guide To Healthy Eating By Grocery Shoppers In London, Ontario, Alicia Garcia, Leonard Piché
Perceptions And Use Of Canada's Food Guide To Healthy Eating By Grocery Shoppers In London, Ontario, Alicia Garcia, Leonard Piché
Leonard Piché
Limited information exists on grocery shoppers' perceptions and use of Canada's Food Guide to Healthy Eating. The main objective of this study was to examine grocery shoppers' perceptions and use of the food guide in London, Ontario. The guide tearsheet and a self-administered questionnaire about food-buying practices were distributed to 2,000 food shoppers in ten London supermarkets. The response rate was 572 of 2,000 shoppers, or 29%; detailed results are reported in a separate paper. Four months later, a follow-up survey on the perceptions and use of the food guide was conducted through the use of a mailed questionnaire. (Both …
Factors Influencing Food-Buying Practices Of Grocery Shoppers In London, Ontario, Leonard Piché, Alicia Garcia
Factors Influencing Food-Buying Practices Of Grocery Shoppers In London, Ontario, Leonard Piché, Alicia Garcia
Leonard Piché
We need to understand better the reasons why people choose to buy the foods that they do. The main objective of this study was to obtain information on some of the factors that influence food-buying practices of grocery shoppers in London, Ontario. For this study, a copy of Canada's Food Guide to Healthy Eating tearsheet and a self-administered seven-item postcard-style questionnaire were distributed to 2,000 grocery shoppers in ten London A&P supermarkets; 29% of receptive shoppers (572 of 2,000) completed the survey. Grocery shoppers indicated that price, freshness and health considerations were the top three factors considered important when buying …