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Chinese Consumers’ Attitudes Toward Animal Welfare: Behaviors, Beliefs, And Responses To Messaging, Jo Anderson
Chinese Consumers’ Attitudes Toward Animal Welfare: Behaviors, Beliefs, And Responses To Messaging, Jo Anderson
General - Animal Protection
Despite being comparatively neglected until recently, the suffering of animals in Asia is starting to command more attention from global animal advocacy activists. In particular, as the largest country in the world by both human and farmed animal population, and among the largest when measured by economy and land mass, China plays a central role here. However, the key question of how best to improve outcomes for farmed animals in China remains difficult to answer, due to the recency of the movement and a comparative lack of research on the topic.
Although China’s per capita meat consumption is lower than …