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Full-Text Articles in Life Sciences
Primary Reasons For Not Attending Farmers' Market. Do Market Features And Consumer Characteristics Matter?, Autumn Milliner
Primary Reasons For Not Attending Farmers' Market. Do Market Features And Consumer Characteristics Matter?, Autumn Milliner
Masters Theses & Specialist Projects
The number of farmers’ markets has been growing, but consumer attendance does not appear to rise at the same rate. The overall purpose of this study was to investigate primary reasons for not attending. Specific objectives were: (1) describe the consumer characteristics of individuals who do not attend farmers’ markets (2) investigate the consumer characteristics and market amenities that influence a consumer’s choice to not attend a farmers market (3) estimate the variables that impact a consumer’s level of interest in subscribing to a CSA and (4) assess and estimate the relationship between consumer characteristics and their willingness to pay …
Online Shoppers Spending On Fresh Produce; Do Those On Government Assistance Spend Less?, Wyatt Tucker Lucas
Online Shoppers Spending On Fresh Produce; Do Those On Government Assistance Spend Less?, Wyatt Tucker Lucas
Masters Theses & Specialist Projects
This study applies an Ordinary Least Squares (OLS) model to explain differences in the amount that online shoppers might spend per month on fresh produce, given specific consumer characteristics. It also uses a multinomial logit model to determine the relative probability of online shoppers spending more or less, given specific consumer characteristics. The independent variable of interest in both models is whether or not the respondent is a recipient of a government assistance food program. These analyses used data from a stratified random sample of 1,205 online shoppers residing in the southern region of the United States. “Online shoppers” in …