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Behavioral Regulation Of Individual Ghg Emissions: Reconceiving The Internal/Social Divide In Norm Theory, Alex Geisinger
Behavioral Regulation Of Individual Ghg Emissions: Reconceiving The Internal/Social Divide In Norm Theory, Alex Geisinger
Alex Geisinger
The demand for smarter regulation with low enforcement costs, coupled with the compelling argument that individual behavior must be regulated in any comprehensive response to climate change, has increased the desire for new forms of behavioral regulation. One of these new behavioral tools is normative regulation. Normative regulation harnesses the internal and social enforcement mechanisms of community norms as a means of changing individual behavior. Normative regulation holds significant promise for influencing many different types of behaviors—including energy conservation. However, the use of normative regulation is hampered by a well-entrenched belief in legal scholarship that social enforcement is available only …