Law Commons^™

The Reasonable Robot Standard: How The Federal Government Needs To Regulate Ethical Decision Programming In Highly Autonomous Vehicles, Laura Emmons

Journal of Civil Rights and Economic Development

(Excerpt)

A steam train is chugging along down a country track. You are a passenger, watching red and orange clustered hills pass by; fall is already here. You start to daydream about the last time you took this trip, how the summer had just begun and how quickly it went. Suddenly, reality hits. You awake from your daydream when you glance up and see five people strapped to the train tracks ahead of you. You know there is not enough time for the train to brake. Luckily, you happen to be sitting right next to the emergency switch, which would …

Algorithms In Business, Merchant-Consumer Interactions, & Regulation, Tabrez Y. Ebrahim

Faculty Scholarship

The shift towards the use of algorithms in business has transformed merchant–consumer interactions. Products and services are increasingly tailored for consumers through algorithms that collect and analyze vast amounts of data from interconnected devices, digital platforms, and social networks. While traditionally merchants and marketeers have utilized market segmentation, customer demographic profiles, and statistical approaches, the exponential increase in consumer data and computing power enables them to develop and implement algorithmic techniques that change consumer markets and society as a whole. Algorithms enable targeting of consumers more effectively, in real-time, and with high predictive accuracy in pricing and profiling strategies. In …