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The Pursuit Of Television Broadcasting Activities In The European Community, Timothy M. Lupinacci
The Pursuit Of Television Broadcasting Activities In The European Community, Timothy M. Lupinacci
Vanderbilt Journal of Transnational Law
In October 1989, the foreign ministers of the European Community (EC or Community) approved a Directive governing the "pursuit" of trans-European television broadcasting beginning in 1992. Controversial article 4 of the Directive requires Member States to devote a majority of their television air time to European-produced programs. Although the Community Council maintains that the quota is merely "a political commitment" intended to preserve Europe's cultural heritage, the United States challenges the legality of the quota as economic protectionism under the General Agreement on Tariffs and Trade (GATT), and section 301 of the United States Trade Act, as amended by the …