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Full-Text Articles in Engineering
An Integrated Ahp-Gis-Mclp Method To Locate Bank Branches, Sajjad Allahi, Mohammadsadegh Mobin, Amin Vafadarnikjoo, Christian Salmon
An Integrated Ahp-Gis-Mclp Method To Locate Bank Branches, Sajjad Allahi, Mohammadsadegh Mobin, Amin Vafadarnikjoo, Christian Salmon
Mohammadsadegh Mobin
One of the most crucial decision making processes in banking is optimally locating new branches. This issue is highly important especially for private banks due to vibrant competition, limited budgets and high customer expectations. This study’s objective is to provide an integrated model for selecting optimal site location using available data sources and well accepted decision models, specifically Analytic Hierarchy Process (AHP), Geographic Information System (GIS) and Maximal Covering Location Problem (MCLP).As a case study, we applied the proposed method for branch location of a private bank in the city of Rasht, Iran. The process identified the most commonly used …
An Integrated Ahp-Gis-Mclp Method To Locate Bank Branches, Sajjad Allahi, Mohammadsadegh Mobin, Amin Vafadarnikjoo, Christian Salmon
An Integrated Ahp-Gis-Mclp Method To Locate Bank Branches, Sajjad Allahi, Mohammadsadegh Mobin, Amin Vafadarnikjoo, Christian Salmon
Amin Vafadarnikjoo
One of the most crucial decision making processes in banking is optimally locating new branches. This issue is highly important especially for private banks due to vibrant competition, limited budgets and high customer expectations. This study’s objective is to provide an integrated model for selecting optimal site location using available data sources and well accepted decision models, specifically Analytic Hierarchy Process (AHP), Geographic Information System (GIS) and Maximal Covering Location Problem (MCLP).As a case study, we applied the proposed method for branch location of a private bank in the city of Rasht, Iran. The process identified the most commonly used …