Engineering Commons^™

Impact Of Culture And Age On The Use Of Social Networking Websites, Ramya Reddy Ponnavolu

Browse all Theses and Dissertations

Social networking websites have become very popular amongst people of all ages in recent times. These websites have brought into existence a new form of data - 'User generated content'. Companies everywhere have begun to identify the potential of these sites and have commenced efforts to take advantage of the profitable opportunities available. In spite of all this, it is reasonable to say that the latent possibilities in social networking sites are yet to be fully explored. This is due to the fact that the technology is still young and research on its potential is still ongoing. The current research …