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Effective Communication Message Strategy For Enhancing Traffic Safety In Fresno County: The Role Of Time Horizon, Regulatory Focus, And Perceived Personal Control, Samer Sarofim
Mineta Transportation Institute
This research empirically investigated the differential effect of message framing on message recipients’ attitudes and intended behaviors related to pedestrian, cyclist, and motorist traffic safety practices. The framework empirically investigated time horizon (expansive vs. limited) and regulatory focus (prevention vs. promotion) message framing.
The time horizon in the message can make someone either think of the future (expansive) or the present (limited). For example, an expansive time horizon message communicates that life is long and directs the focus on the future. On the contrary, a limited time horizon message communicates that life is short and directs the focus on the …
Crime And Harassment On Public Transportation: A Survey Of Sjsu Students Set In International Context, Asha Weinstein Agrawal, Anastasia Loukaitou-Sideris, Cristina Tortora, Yajing Hu
Crime And Harassment On Public Transportation: A Survey Of Sjsu Students Set In International Context, Asha Weinstein Agrawal, Anastasia Loukaitou-Sideris, Cristina Tortora, Yajing Hu
Mineta Transportation Institute
Communities around the world are gradually becoming aware that transit riders, and especially women, are often victims of a wide range of offenses of a sexual nature that happen on buses and trains, and at bus stops and train stations. Better understanding the extent and nature of sexual harassment on transit is a critical issue for transit operators and society at large. If fear of sexual crime limits if and how people ride transit, the result is reduced mobility for certain segments of the population, as well as lost ridership for transit agencies.
For this study, we surveyed 891 students …