Engineering Commons^™

Optimization Of A Customized Leadership Development Program Upskilling English Language Fluency In Brazil Aviation Leaders, Robin A. Roberts

Publications

Objective: The present study explored how a customized leadership development program (LDP) with coursework taught in English to non-native English speakers could optimize English language fluency in Brazil airline leaders.

Background: Currently, problems exist with a myriad of native language accents and phraseology interfering with cognitive reflexes especially for aircrews and air traffic controllers to safely do their work. Executives from four Brazilian airlines proactively implemented a 14-month LDP focused on English language fluency and leadership enhancements collectively for leaders within their firms.

Method: Blended learning as proposed by the International Civil Aviation Organization provided the experiential …

An Overview Of The Low-Cost Carrier Model In The Russian Market, Tamilla Curtis, Dawna L. Rhoades

Publications

This study provides an overview of the low-cost carrier (LCC) model in the Russian market. The LCC model seeks to achieve a competitive advantage through the reduction of operating costs, below the traditional airline model. Since Russia is an emerging and developing economy, airlines face a high level of uncertainty. Despite the fact that the Russian aviation market is dominated by a few large carriers, Russian lowcost airlines such as SkyExpress and Avianova have been growing rapidly since starting their operations. While Russian LCCs follow the traditional LCC model, some differences are apparent as a result of the specifics of …