Engineering Commons^™

An Inferential Study Of The Potential Consumer Value Of Free Charging For Users Of Public Electric Vehicle Charging Infrastructure, Divyamitra Mishra

USF Tampa Graduate Theses and Dissertations

Although there is economic and marketing evidence of consumers assigning additional benefits to free products and bundles, there is limited research into the behavioral consequences of offering public electric vehicle charging for free. Previous exploratory research by Maness and Lin analyzed possible economic and environmental benefits from offering free public charging infrastructure and policy. Their work found that providing free public charging infrastructure could increase plug-in electric vehicle sales and cause decreased reliance on fossil fuels in the personal transportation sector. However, their study assumed the increased value which consumers would place on free charge events. This project proposes to …