Engineering Commons^™

Assessing Student Design Work In Social Entrepreneurship Projects, Lindsey Anne Nelson

School of Engineering Education Graduate Student Series

Helping People Living in Poverty? Understanding Factors Motivating Social Entrepreneurship Abstract Increasingly, engineering educators look to increase the social relevance of engineering design activities. The emergence of social businesses has sparked interest in creating programs that teach engineers about social entrepreneurship. Social businesses are viable business ventures where businesses adopt a social mission. Some strategists view social businesses as ways to capture market share in countries that have a large emerging consumer class, such as India and Brazil. These strategists speak of finding “the fortune at the Bottom of the Pyramid” and target consumers earning less than 4USD/day. Other strategists …