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Understanding The Paradigm Shift To Computational Social Science In The Presence Of Big Data, Ray M. Chang, Robert J. Kauffman, Young Ok Kwon
Understanding The Paradigm Shift To Computational Social Science In The Presence Of Big Data, Ray M. Chang, Robert J. Kauffman, Young Ok Kwon
Research Collection School Of Computing and Information Systems
The era of big data has created new opportunities for researchers to achieve high relevance and impact amid changes and transformations in how we study social science phenomena. With the emergence of new data collection technologies, advanced data mining and analytics support, there seems to be fundamental changes that are occurring with the research questions we can ask, and the research methods we can apply. The contexts include social networks and blogs, political discourse, corporate announcements, digital journalism, mobile telephony, home entertainment, online gaming, financial services, online shopping, social advertising, and social commerce. The changing costs of data collection and …