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Full-Text Articles in Engineering

A Strategic Audit Of Chegg, Jacob Melcher Apr 2018

A Strategic Audit Of Chegg, Jacob Melcher

Honors Theses

The paper researches and discusses the strategy of Chegg in the past and future with regards to what was taught in UNL’s MNGT 495H course. The data was compiled from online resources including the company’s website and financials along with insights learned during an internship and interviews done in the Summer of 2016 and Spring of 2018. The insights of how Chegg went from a textbook rental company to the student learning hub it is today include experienced leaders, acquisitions and mergers, and being ahead of the curve in the industry. The final recommendation for Chegg’s strategy is to widen …


Strategic Audit Of National Instruments, Grant Fishburn Apr 2018

Strategic Audit Of National Instruments, Grant Fishburn

Honors Theses

The research and analyses compiled in this paper provide a holistic view into the current situation that National Instruments faces as a company and what strategies it can take to overcome current and pressing issues. The goal of the audit is to determine a strategic recommendation for National Instruments that will achieve any number of goals and objectives set by the auditor in accordance to the situation at hand. In addition to this strategic recommendation, an implementation and contingency plan are developed to further expand upon how such a strategy would be created in the real world. The strategic recommendation …


An Analysis Of Project Setup And Organization In Software, Adam Fitzgibbon Mar 2018

An Analysis Of Project Setup And Organization In Software, Adam Fitzgibbon

Honors Theses

The setup of a software project can greatly influence how efficiently software can be built. In this paper, I will be discussing my experiences with various software projects and their setups. These experiences will be used as a basis to draw conclusions on the strengths and weaknesses of specific project setups in certain situations.

Because of the complexity of building software, there isn’t a project setup that works optimally for solving every type of software-based problem. The best approach is to know what variations would best fit the situation and make design decisions from there.