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Mode Of Communication And The "Risky Shift" : A Controlled Experiment With Computerized Conferencing And Anonymity In A Large Corporation, Computerized Conferencing & Communications Center, Starr Roxanne Hiltz, Murray Turoff, Kenneth Johnson
Mode Of Communication And The "Risky Shift" : A Controlled Experiment With Computerized Conferencing And Anonymity In A Large Corporation, Computerized Conferencing & Communications Center, Starr Roxanne Hiltz, Murray Turoff, Kenneth Johnson
Computerized Conferencing and Communications Center Reports
Peer groups of five managers in a large company with a well developed corporate culture engaged in choice dilemma tasks using three modes of communication: face-to-face, synchronous computerized conferences with regular names, and synchronous computerized conferences with assigned pen names. This is the final technical report on the experiment, including documentation of all procedures, and reports of the tests of all hypotheses, including those which were not supported.
Choice behavior varied by problem and mode of communication. On a problem related to a major decision on the future of the company, conservative choices and conservative shifts dominated. On two choice …