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A Customer Value Assessment Process (Cvap) For Ballistic Missile Defense, Alex Hernandez
A Customer Value Assessment Process (Cvap) For Ballistic Missile Defense, Alex Hernandez
Master's Theses
A systematic customer value assessment process (CVAP) was developed to give system engineering teams the capability to qualitatively and quantitatively assess customer values. It also provides processes and techniques used to create and identify alternatives, evaluate alternatives in terms of effectiveness, cost, and risk. The ultimate goal is to provide customers (or decision makers) with objective and traceable procurement recommendations. The creation of CVAP was driven by an industry need to provide ballistic missile defense (BMD) customers with a value proposition of contractors’ BMD systems. The information that outputs from CVAP can be used to guide BMD contractors in formulating …